In this article RichAds will take a look at some of the largest mobile ad networks. But before we do that, let’s see what a mobile ad network is. 

What are mobile ad networks?

A mobile advertising network is a platform where an affiliate can buy traffic to their offers from a big pool of websites/mobile apps. These networks serve as an intermediary between advertisers and publishers so that everyone makes profit from the ads in the most efficient way.

Key benefits of using mobile ad networks? 

1. Usually these platforms offer different ad formats: push notifications, popunder, banners, native ads, video etc.;
2. They cover a wide audience: more than 60% of the whole population on Earth use mobile phones; 
3. Mobile ad networks give opportunities for ad campaign automation: ad platforms have their own features that save affiliates time and effort. 

To put it shortly: mobile advertising ads are a great tool for an effective promotion on mobile devices. 

How do mobile ad networks work?

Mobile ad networks usually unite advertisers (people who have offers to promote) and publishers (people who have apps and websites to post ads there).

The process goes like this:

1. An advertiser chooses an ad format, sets targeting parameters and a budget, uploads creatives; 
2. The network analyzes all the data and finds websites/apps where the ad will be published; 
3. A publisher integrates their sources with the network, thus making the whole ad posting a more automated process. 

Then when users start interacting with the ad, the network will gather information for further analysis of the efficiency of the campaign. 

How to choose the right mobile ad network for our needs?

While choosing the right mobile ad platform consider the following points: 

• Your chosen ad network should work with the verticals you focus on: if it’s designed only for Ecommerce, you can’t work with Gambling; 
• Not all ad formats will work for your needs: make sure that the network has expertise and a lot of traffic for the traffic you want; 
• Traffic coverage: check if the network has traffic in your chosen GEOs and in big volumes;
• Minimal budget for ad campaigns: some networks have a minimal deposit of 50 dollars, others would require $100 and more; 
• Tools for automated optimization and campaign analysis: it’s important for good ROI and further planning of the campaign;  
• Traffic quality: check reviews, list of websites and apps that the network works with, what CTR and CR they have; 
• Targeting options: including targeting by device (Android, iOS).

Top 13 mobile ad networks in 2025: main info

Based on these parameters we have compiled a list of top 13 mobile ad networks that you should try. 

1. RichAds

RichAds is one of the biggest ad networks that specializes both in desktop and mobile traffic which share at the platform is 95%. It used to be known as RichPush back in 2018, but in 2020 it got a new name RichAds and introduced pop traffic. Now the network offers more than 5 billion views daily, and the minimal prices for a click starts at $0,005.

With RichAds you can start the following ad campaigns:

• push notifications (with in-page and calendar);
• Telegram ads;
• banner ads;
• pop traffic (+ popunder);
• native ads;
• domain traffic.

RichAds has traffic all around the world and we share what GEOs convert best for the chosen type of traffic and vertical in our blog. Top verticals are Gambling, betting, Finance, Dating, Utilities. 

To make campaign optimization even easier the network has developed features that are available for everyone: 

• Performance Mode: incredibly helpful to all newbies who don’t know how to optimize their campaigns;
• Automated rules: creates white- and blacklists automatically; 
• Micro bidding: will adjust rates within the campaign; 
• Target CPA: sets a target conversion price and a daily budget that further helps optimize the campaign automatically.

If you deposit $150, you’ll be able to launch your ad campaign. With a $500 deposit you will get a personal manager that will be available 24/7 and will help with all the settings and optimizations. The network supports Wire transfer, Сapitalist and other payment models.

Check out top cases on RichAds traffic:

• 2.9k conversions on Russia Gambling offer with Telegram Ads
• Casino offer with 74.48% ROI on pop ads in Japan
• Gambling offer on Canada with 23% ROI on push ads
• Gambling offer in Bangladesh with 119% ROI using pop ads
• Dating offer on in-page push traffic in Germany with 37.17% ROI
• 116% ROI on Gambling vertical in Brazil with push ads
• mVas offer on pop traffic in Peru with 180.58% ROI (CPA $0.32)

The quality of traffic is constantly checked by both internal and external tools (AdScore). Traffic is divided into 4 groups based on performance: Premium, Standart, Remnant and New. This allows media buyers to test offers with the best traffic. 

What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

2. PropellerAds

PropellerAds ad network has an audience of more than 1 billion unique viewers and works with almost all popular verticals (including Gambling, Nutra, Finance and others). 

What ad formats are available in the network:

• push notifications (including in-page push);
• popunder;
• native ads;
• banners.

For a start you will need $100, the process of creating a new campaign is beyond simple and fast. The network also offers lots of manuals for newbies and makes their managers available at all times.

3. ROIAds

ROIads is a mobile ad network offering 900 million daily impressions and high-quality traffic across various verticals, offering pop and push traffic on 150 GEOs. Its advanced AI bidding technology ensures effective lead generation and strong conversion rates, making it ideal for scaling mobile ad campaigns.

The platform provides diverse targeting options, including GEO, device type, operating system, and browser, along with precise source-level targeting via Micro bidding. 

With its global reach and premium traffic, ROIads is an excellent choice for affiliate marketers and advertisers looking to gain mobile traffic volumes.

4. Adsterra

Adsterra is an ad network with traffic in more than 190 countries with no limitations on the types of verticals. The interface is user-friendly and all detailed statistics can be viewed in real time..

Types of traffic in Adsterra:

• popunder;
• push notifications (in-page push);
• banners ads;
• native ads;
• video ads.

Minimal deposit starts at $100. Adsterra has also created comprehensive guides for media buyers, holds webinars and offers individual support to their clients. 

5. Mobidea

Mobidea is a large mobile ad network with more than 12 years of experience and traffic of more than 500 million unique users a month. The network partners with reliable publishers so the quality of traffic always remains high.

The network offers a wide range of ad formats:

• push notifications;
• pop traffic;
• banners ads;
• native ads.

The minimal deposit threshold here is the same as in the networks above – $100. Mobidea also offers different features for optimizing campaigns: for instance, SmartCPC that automatically optimizes rates and increases ROI. 

6. Clickadu

The Clickadu ad network offers high quality traffic in 200+ countries all over the world. Their traffic shows the best results in such verticals as Utilities/VPN, Gambling, mVas and Ecommerce. 

You can choose among the following ad formats:

• banner ads;
• popunder;
• push notifications, in-pade push;
• Instant Text Message;
• video prerolls;
• SKIM.

You can launch a campaign with $100, and with the help of internal fraud and bot filters and smart rotation your budget will be allocated more sensibly.  

7. EvaDav

EvaDav ad platform is trusted with more than 10 thousand ad campaigns and more than 60 million in audience of their publishers. The network provides a big volume of traffic, fraud protection, quick ad moderation and premium publishers.  

The network has 4 ad formats:

• native ads;
• push notifications;
• in-page push;
• popunder.

Minimum deposit is $100 and can be made via Payoneer, PayPal, Wire transfer, Skrill, Webmoney, Paxum. 

8. AppLovin

AppLovin is one of the biggest ad networks that focuses solely on mobile and in-app traffic and will help find your target audience through streaming platforms or other big mobile apps. This is a big network with a few more products, including a well-known platform Adjust for tracking mobile ad campaigns. 

Traffic sources to choose from at AppLovin:

• rewarded videos;
• interstitial;
• banner ads;
• playable ads;
• native ads.

There is no minimum deposit, but this platform will require a bigger investment – from 500 to 1000 dollars for an ad campaign. But here you can always be sure that the traffic is top-notch and you get AI optimization tools.^. 

What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

9. AdMob

Mobile ad network AdMob is a part of the Google ecosystem and is one of the most popular platforms for app developers and advertisers. Here you can both promote your app and monetize it. 

Types of ads at AdMob:

• banner ads;
• interstitial;
• rewarded videos;
• native ads;
• open ads.

This network also has not set minimum deposit, but you should start with at least 100-200 dollars. AdMob gives you all the advantages of working with Google: prices targeting and detailed analytics, global reach and transparency. 

10. UnityAds

UnityAds is a mobile ad network that mostly work with promoting and monetizing mobile games. The platform was developed by Unity Technologies who are most famous for their Unity Engine. Which is why the main source of traffic here are other mobile games where you can place ads.  

What ad formats can you choose in UnityAds:

• rewarded videos;
• interstitial;
• banner ads;
• playable ads.

UnityAds does not set a minimum sum for a deposit, but the recommended budget is still at 500-1000 dollars. The platform has wide targeting options, retargeting, detailed statistics and optimization of display frequency. 

11. SmartyAds

Programmatic platform SmartyAds covers almost all GEOs of the world and gives you an opportunity to place ads in mobile apps, on websites, streaming platforms and even Smart TV.  

Available mobile ad formats:

• banner ads;
• interstitial;
• rewarded ads;
• native ads.

It’s also advised to start with at least 500-1000 dollars here, but beside mobile ads you can always test other formats and make the most profit.  

12. AppSamurai

AppSamurai is a mobile ad network that focuses on promoting mobile apps and attracting users via CPI. 

What ads can you place with AppSamurai:

• banner ads;
• interstitial;
• rewarded videos;
• native ads.

One of key features of this network is that is mostly work with a CPI model. The platform offers a wide range of targeting options, retargeting and lookalike audiences. 

13. Smaato

Global programmatic platform Smaato has 1,800,000,000+ unique users monthly and uses RTB technology for automated purchase and display of ads. The network has a variety of different ad formats to choose from which makes it almost a universal ad platform. 

Ad formats to choose from in Smaato:

• banner ads;
• interstitial;
• rewarded ads;
• native ads;
• RichMedia.

The network won’t require a minimal deposit, but you should budget at least 500 dollars for your first campaign. The platform has a global reach, different targeting parameters and a seamless app integration on the SDK basis. 

Conclusion

We hope that you find this list of the best mobile ad networks useful. Choose your network, analyze it with the parameters we’ve listed here and start driving mobile traffic! 

You can start right now: go register at RichAds!

What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

The post 13 best mobile ad networks in 2025 appeared first on RichAds Blog.

So, you’ve chosen a Gambling offer and even type of traffic, but making creatives stupefies you. Which approach is best for the Philippines and why? Let’s have a look. 

Why work with Gambling offers in the Philippines?

Apart from online casinos and sports bets being completely legal and regulated by special authorities, Gambling is in the nation’s DNA. It’s all in one: a great past time with friends and an opportunity to earn money and become wealthier. And alongside offline casinos and entertainment centers, online Gambling has been gaining more popularity by the minute. 

Asia is all about their smartphones and Filipinos are no exception. Now that you can play casino games and place sports bets via a mobile phone, everyone has a chance to try their luck. 

What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

What is the target audience of gambling advertisements in the Philippines?

The majority of the target audience are obviously people between 21 and 50 who are capable of paying for their entertainment. They are the most tech-savvy population group with a stable income and are interested in casinos and betting.  

What will work for Gambling target audience in the Phillippines:

• offering bonuses for signing up and making deposits; 
• focusing on the gambling thrill and chances to make quick money (especially with the younger groups); 
• emphasizing an incredible opportunity to improve their lives with the help of prize money;;
• showing reliability and legal status of the platform. 

Don’t forget about sport lovers, especially those interested in basketball and box – the most popular sport types in the Philippines. To attract this audience you can place an ad in sports apps, show a brand partnership with local clubs or celebrities or use special deals for specific big events. 

The most important thing here is that all potential clients will be impartial to Gambling ad entertainment, some of them have already checked out online casinos or made bets. 

Find more tips on how to drive Gambling traffic to the Philippines here. 

Gambling advertising ideas in the Philippines: 7 ad examples

Now that we understand what motivates local residents that are fans of online games, it’s time to see top gambling ads examples and how to leverage them for better results.  

The best sources for Gambling in the Philippines right now are definitely push, pop, and Telegram ads. All these sources have proven themselves well for iGaming campaigns, having the most loyal content policy, an affordable price, and the easiest way to launch and scale the campaigns.

1. Emphasizing luck and winning.
For the Philippines Gambling is about improving their financial state. Here you can use such slogans as “Place a bet and win a million!”, “Become a millionaire today”, “Your money is waiting for you”, “Winner!” 

The images themselves can contain piles of money or a person holding a large sum.

2. Focusing on welcome bonuses.
Very few people can resist a tempting offer: receive a certain amount of money to your account and use it to play and place bets. Creatives that display a low threshold and a hefty bonus show the best effectiveness.  

Here you can put in large letters “Welcome Bonus”, “Minimum deposit at 50-100 PHP”.

3. Seducing with Wheel of Fortune.
The Wheel of Fortune is incredibly widespread in Gambling – and for a reason! This game element and trying one’s luck begins even before entering the casino: thus the thrill and excitement appear even faster and it’s impossible to miss out on the prize.  

Use the most obvious calls to action: “Spin the Wheel”, “Get one of the bonuses now”.

4. Relying on the easy access to games and bets .
It has already been mentioned above that the majority of the population never parts with their phones and always goes online via their smartphones. While making gambling advertisements in Philippines make sure to emphasize that you can play and make bets literally anywhere: at work, in metro or while waiting for your doctor’s appointment.  

Tips for best Gambling ads creatives

Some more life hacks on how to make well converting gambling creative ads for the Philippines:

1. Localize your creatives: your text should be either in Tagalog or English (both are official languages). Do not forget about the national currency – piso (PHP).
2. Social proof: tell the story of some Maria from Manila who has already won 500 thousand peso with a few bets and games. 
3. Time limit: the more urgent the offer, the more chances of it being taken. 
4. Mobile version: all creatives should be adapted to mobile phones, otherwise they might not convert.
5. Famous people: showing celebrities or influencers that are trusted by the audience is a great chance to secure a conversion.

Conclusion 

Use the information from this article on what gambling advertisements work best in the Philippines, tailor it to your offer and there you go.   

You can already start earning with Gambling in RichAds. Sign up and start traffic! 

What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

The post Examples of creatives for Gambling in the Philippines  appeared first on RichAds Blog.

You want to work with Asia, but don’t know where to start? In this article by RichAds ad network‘s team you will get answers to all of your questions on how to buy high converting traffic for Asia!

While some media buyers are dreaming of working with Tier 1 and Tier 2 countries with their high CPA rates, others understand that other regions can bring as much profit if not more even with lower commissions. In this article you’ll learn more about Asian traffic, which verticals perform best and where to buy traffic for Asia.

How can working with traffic from Asia be of benefit for you? 

According to the latest data from the UN, the population of the Asian region is just a little bit short of 5 billion people in 2025! 5 billion out of 8 billion total! Even if only 1% of it stumbles upon your ad, it is potentially an audience of 5 million viewers.

But is that all the Asian region in affiliate marketing can offer? Of course not! Here are some other reasons to consider:

• It is easier to get conversions because the audience from Asian countries is much more perceptive and open to different types of ad formats and offers; 
• More than 85% of internet users in Asia go online via mobile phones, which means that the potential audience of your ads can access the promoted services from any place (unlike with desktop devices);
• The average cost of an ad campaign will be significantly lower thanks to lower prices on traffic for the region: for instance, CPC bids for well converting push traffic in Asian countries vary between $0.01 and $0.05.

What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

Where to buy high-quality traffic for Asia

The Asian region is incredibly diverse and each country will have its own peculiarities regarding the convenient type of traffic and approaches.  

For example, Southeast Asia with such countries as Indonesia, Vietnam, Thailand, the Philippines, Malaysia will convert better with mobile traffic, and CPC will be much lower. Japan, South Korea and Taiwan demands higher budgets to cover competitive CPC and CPM bids, but also do offer higher payouts per conversions. Developing markets (Bangladesh, Myanmar, Pakistan) will give a chance to explore untapped opportunities of an increasing online audience. 

Where do you buy traffic that converts for Asia? 

While some social media ad platforms can offer a wide audience coverage, most of them have lots of restrictions in terms of vertical types, ad formats and content. Facebook can easily suspend your ad account for no apparent reason while bids in search engines are clearly too high because of competition.  

That is why ad networks, such as RichAds, that offer working with push, pop, native and Telegram traffic might be a better option when you start working with the region: 

• less restrictions on working with products of such verticals as Gambling (online casinos), Betting (bookmakers), Finance (platforms for trading and earning), Dating (including 18+) and more;
• easier to scale campaigns and increase volumes due to lower prices;
• traffic volumes that are equal to popular sources: daily views can exceed dozens of millions for some formats in Asia.

What traffic type to choose for Asia

The choice of the right ad format depends on what type of ads are the most popular in the chosen geo. You can use RichAds’ regular column about top geos and verticals for every type of traffic.

For example, RichAds has the following ad formats for Asia to choose from: 

• push notifications (including in-page and calendar);
• pop traffic (for example, popunder);
• native ads;
• display ad banners;
• domain redirect traffic;
• Telegram ads in Mini Apps.

Last year RichAds became the first ad network to offer placing ads in Telegram Mini Apps. 

The advantages of these ad formats: 

• big traffic volumes and the opportunity to easily scale campaigns, especially with brand new Telegram ads;
• lower prices for clicks and leads;
• push notifications have high CTR (Click-Through-Rate), while pop traffic can cover a wide audience;
• native ads are not intrusive and will attract potential clients. 

Some disadvantages of these formats: 

• pop traffic has limited targeting options compared to push notifications;
• push notifications give an opportunity to ‘unsubscribe’ which lowers the number of potential leads;
• native ads can be easily missed since it usually assimilates with the main content of the website.

What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

Top verticals and types of traffic for Asia in RichAds 

Some of the top verticals to buy website traffic for in Asia would be iGaming, Dating, Finance, Sweepstakes as well as E-Commerce and Nutra. The audience in general is young, ready to pay a reasonable amount of money for products or services, believes in luck and is susceptible to different ad approaches (whether intrusive or not). 

What quality traffic sources would work the best here? 

1. Push notifications

Thanks to big volumes (as evident from the screenshot below) and realtively low cost per click on push traffic seems to be the most popular and effective in Asia. It works great with Gambling, Dating, Sweepstakes and Nutra. For example, the price for a click will be: 

• India — starting at $0.07;
• Bangladesh — starting at $0.08;
• Indonesia — starting at $0.05;
• Thailand — starting at $0.06;
• Vietnam — starting at $0.03.

2. Pop traffic

Pop traffic is perfect for Sweepstakes and eCommerce because it quickly grabs attention and can reach a large audience. And in Asia CPM (cost per 1000 views) is also relatively affordable: 

• Indonesia — starting at $1.5;
• India — starting at $0.6;
• Pakistan — starting at $0.3;
• Japan — starting at $5;
• Vietnam — starting at $1.8.

3. Native ads

This ad format is the least intrusive and the most organic one which definitely results in making potential clients go through the entire funnel to completing the target action. Native ads works perfectly with Finance, Ecom and Nutra. The minimum CPC for buying website native traffic in Asia will start at $0.004.

4. Telegram traffic

Telegram ads in mini-applications is a brand new ad format with a lot of potential that already shows great results. CPC costs for Telegram traffic starts from $0.04 in such countries as Vietnam and Indonesia. Top verticals for this type of traffic are Gambling and Sweepstakes.

What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

Tips from RichAds on how to buy traffic for Asia 

If you want to buy high converting traffic for Asia just the way you want, you can use the following tips and tricks: 

1. Contact your account manager at RichAds that whose full-capacity services and assistance is available after a deposit of $3000. The managers will help identify the right type of traffic for your offer and geo, set up the campaign and features for optimization! 
2. Use Performance Mode that automatically selects and adds the best converting sources to your campaign in RichAds. It will allow you to manage big volumes in Asia without spending hours making manual changes; 
3. Do not forget about time zones and launch your ads in peak hours: from 7 to 11 p.m.;
4. Look for offers that have local payment systems: UPI in India, G-Cash in the Philippines and Alipay in China;
5. Translate all texts and creatives into the local language and don’t forget to use national holidays or big events in your promotions; 
6. Make sure that the loading speed of landing pages and creatives on mobile devices is high, otherwise you risk losing clients at the early stages.

Conclusion

Asia in all its diversity is a great region to test and scale your ad campaigns: the audience is more loyal, CPC and CPM are lower and people are generally more open to different ad formats. 

Use the tips from this article on how to buy traffic for Asia and earn even more with RichAds!

What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

The post Where to buy high-quality traffic for Asia appeared first on RichAds Blog.

You’re willing to work with sports bets but don’t know where to find the right traffic?

Look no further: in this article the RichAds ad network team will help you choose the best Betting ad networks.

Top Betting ad networks: overview

The niche of Betting has always been and will remain extremely popular among media buyers as the number of people interested in online betting and bookmakers continues to grow. That is why there are lots of ad networks that offer betting traffic. 

However, it’s no easy task finding a good Betting network for publishers among so many of them. That is why our team at RichAds has decided to prepare this material that should help you sort it all out as easily and quickly as possible. 

Top 7 Betting ad networks:
1. RichAds
2. Kadam
3. PropellerAds
4. ROIAds
5. Adsterra
6. EZMob
7. TacoLoco

1. RichAds

The ad network RichAds is considered to be one of the most well-known ad networks where you can work with different types of traffic and various verticals: Nutra, Sweepstakes, Mobile Apps and Utilities, Dating, Gambling and Betting. The network has 5+ billion views per day in more than 200 GEOs and allows you to work on a CPC or CPM model with the minimal click price starting at $0,005. 

RichAds gives you the opportunity to work with the following ad formats: 

• Telegram ads in Mini Apps;
• push notifications (+ in-page and calendar);
• pop traffic (including popunder);
• native ads;
• domain (direct click) traffic.

RichAds offers traffic all around the world. In our blog you can always find more information on which GEOs convert best with the chosen type of traffic and vertical. There is also a separate page for Betting where you can find more than a dozen articles on how to boost profit in this specific vertical. 

In our ad network we have our own features to help you optimize your campaign with betting traffic:

• Performance Mode: is particularly useful for newbies and allows to optimize the campaign easily with the help of black- and white lists;
• Automated rules: will automatically create white- and black lists to save time;
• Micro bidding: will correct the rates within one campaign;
• Target CPA: will set a desired price for a conversion to optimize the campaign automatically. 

The minimum deposit is $150 and you can start your first ad campaign immediately. If you deposit more than $500, you will get a personal manager who will help with setting the campaign and optimizing it. The deposit can be made via a bank transfer, Wire transfer, Capitalist or other payment methods. 

Check out top cases on RichAds traffic:

• Casino offer with 74.48% ROI on pop ads in Japan
• Gambling offer on Canada with 23% ROI on push ads
• Gambling offer in Bangladesh with 119% ROI using pop ads
• Dating offer on in-page push traffic in Germany with 37.17% ROI
• 116% ROI on Gambling vertical in Brazil with push ads
• mVas offer on pop traffic in Peru with 180.58% ROI (CPA $0.32)

The quality of the traffic is constantly being assessed with both internal tools and an external one – Adscore. Besides, traffic is divided into 4 categories based on performance: Premium, Standart, Remnant and New. This allows media buyers to test offers with the best traffic in the network. 

What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

2. Kadam

The advertising network Kadam has been operating since 2012 and is especially popular among Eastern European countries. You can work on a CPM, CPC or CPA models, have the detailed statistics available at hand and use different targeting tools to reach the target audience. 

What kind of ads can you find in Kadam?

• banners;
• native ads;
• regular, on site and in-app push notifications;
• clickunder.

The network has developed its own special algorithm CPA Target that will bring more conversions for the price you’ve set. They also have a fraud filter: all conversions and impressions that are flagged as suspicious will not be in the statistics, but will be transferred to ‘free clicks’. 

The first deposit should start at $100, further deposits – from $50.

3. PropellerAds

PropellerAds has been on the market for 13 years and is known as a “multisource ad platform”. Their traffic volume amounts to around a billion views per month for such verticals as Finance, Mobile utilities, Surveys, Software, Lead generation, Gambling and Betting. 

You will find the following types of traffic on the platform:

• push notifications;
• popunder;
• interstitial;
• survey exit.

PropellerAds is a great option for a Betting ad network where you can easily start your campaigns and later optimize them. To help you with that they have developed Automated rules, CPA Goal bid to set the optimal conversion price and SmartCPM bidding to get well-converting traffic for a good price.

The minimum deposit is $100 for every payment method, except for the Wire Transfer. 

4. ROIAds

ROIAds is an advertising network that has just recently started working, but they can already offer around 600 million views per day. The main work model is CPC, and you can work with more than 150 countries. As is evident from the their name, their mission is to have you reach the highest ROI possible.  

You can work with Betting offers and drive push and pop traffic from ROIAds. These ad formats work perfectly with the niche. 

ROIAds will also help you manage your campaign: they will help find the best combination for betting traffic, prepare creatives and compile white- and blacklists. 

The minimum deposit is $250. It can be made with credit cards, bank transfer or Capitalist. 

5. Adsterra

Adsterra is an advertising network that has been working since 2013 and since then has become widely known worldwide. At the moment the traffic volume amounts to 30 billions views per month all around the world and encompasses about 50 thousand publishers and advertisers. In Adsterra you work with different verticals, including Gambling and Betting. 

Ad formats that are available in the Adsterra ad network: 

• popunder; 
• social bar;
• in-page push notifications;
• banners;
• direct link;
• native ads. 

What else can you find in Adsterra? 

• Smart CPM and CPA Goal that will help optimize ad campaign even faster; 
• Pricing Tokens to track ad expenses;  
• Traffic Chart and Traffic Estimator to assess the volume of traffic and rates.

The minimum deposit is $100 that you can easily put with Paxum, Visa, MasterCard, UnionPay or Capitalist.

What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

6. EZMob

EZMob is an advertising network with 1+ billion ad requests per day that has been specifically designed to allow you to manage all your campaigns by yourself. 

At EZMob there are 5 ad formats available:

• display/banners;
• popunder;
• push traffic;
• native ads;
• calendar.

All of these formats can work great with sports bets with an average bid price being at around $0.4.

The minimum sum to start working is $50. It should be enough for the initial test and further optimization. 

7. TacoLoco

TacoLoco is a push advertising network that offers quality betting traffic for a minimal price all around the world.

What ad formats are available at TacoLoco?

• push notifications and in-page push;
• popunder;
• direct click;
• banners.

The minimum deposit to start working is $100 for all payment systems. For bank transfer, though – $1000.

Conclusion

In this article we’ve listed some of the top Betting ad networks for both publishers and advertisers where you can find high quality betting traffic for any GEO. 

With RichAds you can start working with Betting offers now! Sign up, choose the type of traffic you want to work with (or consult with our managers) and jump start your profit! 

What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

The post Top 7 Betting ad networks appeared first on RichAds Blog.

Every media buyer will say that finding an advertising network with good quality traffic is not as easy as it seems. It can either be a scam or the traffic quality will remain much to be desired.

That is why the RichAds team presents this article with the best ad networks for advertisers. 

Тop 21 advertising networks for affiliate marketing

There are so many affiliate ad networks on the world wide web that you can easily get lost in the sea of traffic. Especially, if you’re just starting out with affiliate marketing. 

Obviously, the number of platforms that deserve to be trusted is still great: and we’ll be talking about these platforms today. In the article with the best ad networks for affiliate marketers you won’t find Facebook Ads, Google Adsense or TikTok Ads, but you will find networks that mostly offer push, pop or native traffic (and the like). 

1. RichAds

The RichAds advertising network is one of the biggest ad networks that was founded back in 2018 as a push ad network RichPush. In 2020 it got its present name RichAds by uniting both push and pop networks. The network now has 5+ billion impressions a day and works on the CPC and CPM models with the minimal price per click starting at $0,005. 

RichAds offers the following ad formats: 

• push notification (including in-page and calendar);
• telegram ads;
• display ads;
• pop traffic (including popunder);
• native ads;
• domain traffic.

RichAds has traffic all around the world. In the RichAds blog you can always find the best converting GEOs for each type of traffic and vertical. The top verticals are Gambling, Betting, Finance, Dating and Utilities.

The advertising network developed its own features to make campaign optimization much easier: 

• Performance Mode is especially useful for newbies and allows to optimize the campaign easily with the help of black- and white lists;
• Automated rules will automatically create white- and black lists to save time; 
• Micro bidding will correct the rates within one campaign; 
• Target CPA will set a desired price for a conversion and a daily budget to optimize the campaign automatically. 

The minimum deposit in RichAds is $150 that you can use to start your first ad campaign immediately. If you deposit more than $500, you will also get a personal manager who will help with setting the campaign and optimizing it. The deposit can be made via a bank transfer, Wire transfer, Capitalist or other payment methods. This platform was called the best ads platform for affiliate marketing by SIGMA.

Check out top cases on RichAds traffic:

• Casino offer with 74.48% ROI on pop ads in Japan
• Gambling offer on Canada with 23% ROI on push ads
• Gambling offer in Bangladesh with 119% ROI using pop ads
• Dating offer on in-page push traffic in Germany with 37.17% ROI
• 116% ROI on Gambling vertical in Brazil with push ads
• mVas offer on pop traffic in Peru with 180.58% ROI (CPA $0.32)

The quality of the traffic is constantly being assessed by both internal tools and an external one – Adscore. Besides, the traffic is divided into 4 categories based on performance: Premium, Standart, Remnant and New. This allows affiliates to test offers with the best traffic in the network. 

What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

2. Adsterra

Adsterra is a widely known ad network that has been operating since 2013. At the moment they have 30 billion impressions a month all around the globe and unite 50 thousand users of the platform (including both publishers and advertisers).  

Ad formats that are available in the Adsterra ad network: 

• popunder; 
• social bar;
• in-page push notifications;
• banners;
• direct link;
• native ads. 

What else can you find in Adsterra? 

• Smart CPM and CPA Goal that will help optimize ad campaign even faster; 
• Pricing Tokens to track ad expenses;  
• Traffic Chart and Traffic Estimator to assess the volume of traffic and rates.

The minimum deposit is $100 that you can easily put with Paxum, Visa, MasterCard, UnionPay or Capitalist.

3. PropellerAds

PropellerAds has been around for almost 13 years now and presents itself as a ‘multisource ad network’ with over a billion impressions per month in such verticals as finance, mobile utilities, surveys, software, lead generation and other.

You will find the following types of traffic on the platform:

• push notifications;
• popunder;
• interstitial;
• survey exit.

PropellerAds gives the opportunity to automatically optimize campaigns: Automated rules. CPA Goal bid to set the optimal conversion price, SmartCPM bidding to get well-converting traffic for a good price.

4. ROIAds

The ad network ROIAds was established in 2023 with the main focus on getting the best ROI, but it has already amounted to 600 million impressions per day. You can work by CPC in more than 150 countries of the world.

In ROIAds you can start push and pop traffic that will work best with offers in such verticals as VPN, utilities, finance, Nutra, sweepstakes and online games.

What’s more, the managers at ROIAds can fully manage your campaign: from choosing the vertical and the traffic combination to making creatives and helping with white- and black lists. 

The minimum threshold is $250. It can be made with credit cards, bank transfer or Capitalist. 

5. Galaksion

Galaksion is an international advertising network with big traffic volumes in Tier 1 and 2, LATAM, SEA, CIS and Asia. The network has been on the market since 2014 and has gained the reputation of a good traffic source.

Types of ads that can be found in:

• push notifications;
• native ads;
• direct link;
• interstitial;
• on-page notifications.

The platform offers 100% of its own traffic (without any third party), an easy-to-navigate interface and a collection of free creative templates. 

Besides that Galaksion operates as an RTB (real time bidding) platform and SSP (self service platform) and allows to optimize campaigns both automatically or manually.

You can work with them on CPM, CPC or CPA models and the minimum threshold will be just 50 USD or EUR.

What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

6. Kadam

The Kadam ad network has been popular among media buyers (especially those from CIS countries) since 2012. The network works based on CPM, CPC and CPA models and allows every media buyer to check out the detailed statistics of each ad campaign and use different targeting tools to reach the right audience.

What kind of ads can you find in Kadam?

• banners;
• native ads;
• regular, on site and in-app push notifications;
• clickunder.

There is a special algorithm CPA Target that will bring more conversions for the price you’ve set. Besides that, the network has a fraud filter: all conversions and impressions that are flagged as suspicious will not be in the statistics, but will be transferred to ‘free clicks’. 

The first deposit should start at $100, further deposits – from $50. 

7. RollerAds

The RollerAds network has been working since 2019 and it specializes in push and popunder traffic. This is a big platform with the traffic volume amounting to 3 billion impressions and 5 million clicks.

Ad formats available at RollerAds:

• push notifications;
• on click;
• in-page push.

You can also find some features based on AI on the platform:

• traffic presets that choose the best targeting settings for the chosen GEO and vertical;
• automatically generated creatives: a collection of creatives that were picked based on the CTR for each target zone;
• CPA optimization will make the campaign optimization even easier.

You should deposit at least $50 to start working via any means you prefer: bank transfer, credit card, PayPal, Capitalist, Payoneer, Paxum.

8. TacoLoco

TacoLoco is a push ad network that offers high quality worldwide traffic for the lowest price.

What ad formats are available at TacoLoco?

• push notifications and in-page push;
• popunder;
• direct click;
• banners.

The minimum deposit to start working is $100 for all payment systems. For bank transfer, though – $1000.

9. Traffic Nomads

Traffic Nomads is an advertising network founded in 2020 by a team of media buyers with more than 10 years of experience in affiliate marketing. 

Here you can work with the following ad formats:

• push notifications and in-page push;
• pop traffic;
• banners;
• native ads;
• calendar.

The minimum deposit is $50, but the team recommends starting with $500. The deposit can be made with a bank transfer, credit card or other payment systems such as PayPal, Capitalist, Paxum, and more.

10. ClickAdu

The ad network ClickAdu has been around for more than 10 years now and has the traffic volume of more than 6 billion impressions in 240 countries.

Now ClickAdu offers 7 ad formats to choose from:

• popunder;
• push notifications;
• in-page push;
• banners;
• SKIM (a user click on the link and the ad shows up);
• video pre rolls;
• instant text message.

You can start working with $100 and can top up your balance with a bank card, wire transfer, Webmoney, Paxum, PayPal.

11. exoClick

exoClick is an ad network with traffic all over the world. The more popular GEOs though are North America and Europe. 

In exoClick you can find these ad types:

• push notifications;
• native ads;
• popunder;
• banners;
• interstitial;
• email;
• video ads;
• instant message;
• direct link.

The network offers several optimization tools: Bidder (to automatically set the rates), Offers (to divide traffic between landing pages) and automated variation optimization.

12. Push.House

Push.House, as the name suggests, is an ad network that specializes on different types of push traffic. Now the network has more than 14 billion impressions per day in more than 180 countries. 

What ad types are available in Push.House?

• web push;
• in-page push;
• on click.

The service also offers a campaign schedule and an ad limit to make users’ lives easier. 

The minimum amount you need to start working is 50 dollars and it can be deposited with the help of a bank card or other payment systems.

13. AdMaven

The AdMaven ad network will help reach the audience of around 1 billion users by placing highly converting ads on sites from their own database.

What kind of ads can you choose at AdMaven?

• popunder;
• push notifications;
• video ads;
• banners;
• interstitial.

There will be no difficulty to integrate with AdMaven. You will always be supported by a good tech team and can start earning money with just a few clicks. All you need to do is to deposit $50 and start your ad campaign. 

14. EZMob

EZMob is an ad network with more than 1 billion ad requests per day. it has been specifically designed to create and manage ad campaigns independently.

At EZMob there are 5 ad formats available:

• display/banners;
• popunder;
• push traffic;
• native ads;
• calendar.

The minimum sum to start working is $50. It should be enough for the initial test and further optimization.

What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

15. EvaDav

The ad network EvaDav is relatively new to the market, but has proved to be a great source of push and popunder traffic on CPC and CPM models. The network has more than 100 thousand trustworthy websites and apps and 50 thousand partners.

EvaDav offers the following types of ad placements:

• push notifications;
• popunder;
• native ads.

The network promises that you will only pay for the traffic that converts. And thanks to their internal algorithms, all the traffic will be optimized and bring profit.

The only thing you need to pay attention to is to always have your balance above $20. Otherwise your ad will be stopped so that you don’t get the negative balance. 

16. MyBid

MyBid is an ad network with direct and broker traffic all around the world. The main advantages of the network is that they offer competitive rates, free creatives, fraud detection and much more. Apart from that, the manager will also help launch the campaign and suggest the best settings for a specific offer.  

What ad formats can you find in MyBid?

• push and in-page;
• popunder;
• banners;
• native ads;
• video.

The minimum deposit is $100 that can be made with a bank transfer, credit card, Capitalist, Paxum or other.

17. Pushground

As is evident from the name, Pushground specializes in different formats of push traffic with a relatively low price for a bid. They have traffic in more than 200 countries and you can launch your ad campaign in mere minutes without getting a manager’s approval. 

The campaigns can be easily optimized with the help of automated rules. Top verticals for traffic here are dating, antivirus, mobile apps and games, as well as finance, gambling and other.

18. AdsCompass

The AdsCompass advertising network has been operating since 2013 and is now partners with more than 6 thousand advertisers and 3 thousand publishers. The platform works as an RTB and sells the traffic on the CPC/CPM basis.

Ad formats you can launch at AdsCompass:

• push notifications (включая in-page и calendar);
• native ads;
• pop traffic.

The platform has a user friendly interface and a great support team to help you with any question. 

19. MGID

MGID is an advertising network that was created in 2008 and will allow you to place ads on the best websites in more than 200 countries.

The mGid network specializes in native type of traffic and stresses the organic nature of the ad, its non-intrusiveness and, thus, higher CTR. More than 32 thousand websites partner with the network, so there is no chance for you to miss your target audience. 

Your account manager will help with the right settings for targeting. The platform will also always show detailed analysis of your traffic and allow you to optimize your ad campaign.

20. Adcash

Adcash is a global ad platform that has been on the market since 2007. In 17 years it has become on the best biggest and most trustworthy platform for both advertisers and publishers. The top countries here are Europe, the US, Canada and Australia.

What ad campaigns can you launch at Adcash?

• push notifications;
• popunder;
• native ads;
• banners.

You can easily launch an ad campaign on the platform, optimize your ROI with the automated tools and eliminate fraud.  

To start the campaign you should deposit at least $100 and you’re good to go! 

21. Taboola

Taboola is one of the most popular affiliate advertising networks that was founded back in 2007 and is still relevant to this date. The main ad format in Taboola is native ads in its different forms.  

Taboola is a database of premium websites for native ads placement and a great tool for targeting and optimizing your campaigns with automated algorithms. The platform remains popular among brands, media buyers as a great traffic source that is accepted almost everywhere. 

One important thing to consider though is that the initial budget for the ad campaign should be bigger than in other networks. If it’s not a problem for you, then it’s a great network to work with.

Conclusion

Obviously, it is not the full list of top advertising networks that you can work with. But we tried to choose the best ad networks for publishers and advertisers. You can also find the list of the best affiliate networks for advertisers in our blog.

In RichAds you can find everything to start traffic right now: 7 types of traffic, small initial budget and low price for a click. It’s time to launch ads and target premium audiences all around the world.  

What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

The post Top 21 ad networks and platforms for affiliates in 2025 appeared first on RichAds Blog.

You’ve read thousands of articles on how to drive traffic to this or that vertical, which GEOs perform better, but still have lots of unanswered questions? 

So here are the best affiliate marketing forums for inquisitive minds where you can ask questions and get a dozen or two detailed answers. 

Top affiliate marketing forums 

CPA marketing forums are a great opportunity to dive into the topic of working with traffic and get lots of valuable tips from think tanks in the affiliate marketing world. What’s more, you can also read threads from media buyers who have already proved themselves.  

To help you choose we have compiled a list of the best forums for affiliate marketers that you should definitely check out.

You can also have all of your questions answered in our articles in the RichAds ad network blog where we publish material on different topics. You can learn how to work with Telegram ads, push, pop traffic, native and display ads or other ad formats and how to work with such verticals as Nutra, Gambling, Dating, Sweepstakes and others. 

We also publish statistics with top GEOs, updated features at RichAds and the latest trends in affiliate marketing.

1. Afflift

Afflift is an affiliate marketing forum that was founded by Luke Kling, a veteran in the sphere. According to their stats they have over 110 thousand users and the number of messages exceeds 140 thousand. 

On the forum you can find lots of information on: 

• traffic sources;
• landing pages, tracking;
• offers and networks.

If you want to publish some content or ask questions, you need to be registered. It will cost you $20 for a month, but for $350 you can buy a lifetime membership with all the perks. 

2. Affiliate Fix

Affiliate Fix has been around for about 14 years and can be considered as one of the most popular forums for media buyers around the globe. The number of registered users amounts to 140 thousand people and new topics and threads appear every few hours.  

Here’s what you can discuss:

• AI for media buying;
• tools and services;
• different types of traffic;
• advertising and affiliate networks, offers; 
• and lots of other interesting topics.

Apart from that, the forum has a directory of networks, tools and services that will be useful for any affiliate marketer. 

3. Affiliate World Forum

Affiliate World Forum (former STM Forum) is one of the largest forums for affiliate marketing on the internet. The forum has undergone rebranding and will now offer clips and recordings of talks from conferences along with their usual threads and posts.  

You can also find:

• guides and tutorials for both newbies and pros; 
• case studies for different budgets, verticals and types of traffic; 
• reviews on tools and services for affiliates. 

STM Forum has always been available only with a subscription, so rebranding hasn’t changed that. For a regular media buyer the subscription would cost 99 dollars a month and for companies – $199 with a discount (full price – $299).   

If you don’t know if it’s worth the money in the long run, you can just try buying a subscription for a month and go through the content they have inside. If it’s relevant to you (and it will most likely be relevant if you’re serious about affiliate marketing), you can keep the subscription. 

4. BeerMoneyForum

BeerMoneyForum is one more popular forum with over 300 thousand users and more than 1,5 million messages. 

The forum is obviously big, so you can find lots of stuff there:

• community for different verticals;
• how to monetize traffic;
• questions on domains and hosting;
• official threads of networks;
• and much more.

All the threads are available for everyone, you can even participate in them without registering. However, the forum has an internal coin that is awarded to all registered users for their activity. It can later be transferred to you via PayPal as real money. 

5. Warrior Forum

Warrior Forum is one of the oldest affiliate marketing forums that has been getting mixed reviews recently. It can be used as a free source of information with their variety of threads and categories.   

Categories that will be interesting for an affiliate marketer: 

• PPC/SEM;
• Email marketing;
• Artificial Intelligence;
• Ad networks and more.

Conclusion

There are plenty of affiliate marketing forums, but not all of them will be useful. In our list we’ve included the best forums for affiliate marketers that should help you in your traffic arbitrage journey.  

In the RichAds blog you can always find the information you need: from working with different verticals and GEOs to creating landing pages and creatives. 

What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

The post 5 Best forums for affiliate marketers appeared first on RichAds Blog.

Everyone knows a good pre-landing page is crucial for a high conversion rate.

Today the RichAds team will show different types of pre-landing and landing pages for the Gambling vertical and choose the best approach for your offer. 

7 best Gambling pre-landing and landing page examples 

If you’ve never worked with such verticals as Gambling and Sweepstakes, there is a chance you never needed a pre-lander and were sending users from creatives directly to the landing page. While this approach works well with other verticals, the Gambling vertical needs a bit of a different line of action. 

Let’s talk about what a pre-lander is, how it’s different from a regular landing page and how you can make the most profit out of it. 

What’s the difference between a landing and a pre-landing page? 

Pre-lander (pre-landing page, literally “before the landing page”) is an interstitial web page that appears after clicking on the ad but before the landing page itself. A pre-lander serves as a stopping point for a user before they do the target action. The main task of a pre-landing page is to increase the chances of getting a conversion.  

Landing page is the page of the offer where the user performs a target action. Usually this is the page you find in the affiliate program and the one where you should lead all potential customers.  

Why can’t I just lead everyone to the landing page after clicking on the creative? 

No, you can. You might even have a reasonable CR. However, with a pre-lander the number of users that convert will likely be much higher. 

What does a good pre-landing page do? 

• Attract the user: every pre-landing page for casino or betting should immediately draw in the users, spark their interest. It might be because of colorful pictures or interesting games or an enticing story about success;  
  
• Gives more information about the product: through a pre-lander users can learn more about how this particular casino or betting company works; 
  
• Tells success stories: pre-landing pages can almost give a taste of money and success that are definitely around the corner once our user registers and starts playing;  

What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

Pre-landing examples for Gambling

Despite the fact that almost every Gambling offer has dozens of different pre-landing pages, most of them fall into just several categories.

In the Gambling vertical these are the most common types of pre-landing pages: 

1. Wheel of Fortune (or free spins) is an interactive way of getting users by offering them a bonus if they spin the wheel. This is one of the most popular types of pre-landing for casino that should attract new users. Usually there is no way to lose and any type of bonus is guaranteed. But still the results are a “mystery” because the user doesn’t know how it ends. 

2. Welcome bonus – no need to spin anything, the bonus is already given to the user and they can get it by signing up and making the first deposit. This is one of the simplest pre-landers that does convert mostly thanks to evoking the feeling of a “guaranteed benefit”. And we all know no one wants to miss it.  

3. Interactive pre-lander is usually some kind of mini-game where a user needs to choose one option out of many to get their prize. It is very similar to the wheel of fortune, but here the user doesn’t know the options and gets a “cat in the bag”. The prize is definitely theirs once they register on the landing page of the offer. Here we count on the excitement of the user to receive some prize which increases the chances of getting a conversion. 

4. Success stories are used more rarely, but are not less effective. The main difference here is that the pre-lander imitates a short news article on a news outlet where the user can read the story of John Doe becoming obscenely rich after one particularly lucky win. Here the main elements will be a text with all buzzwords and pictures as if out of a news report. 

5. Testimonials are also a great option for a pre-lander if you want to have a higher CR. There is no need to advertise an unrealistic win that made it to the news, but just testimonials of “real people” who make money on games and bets on a regular basis. And what’s better than making money by playing games or placing sports bets?  

Gambling landing page: best examples

Now that we’ve talked about pre-landers it’s time we talk about gambling landing page design. In most cases casino landing pages will resemble each other: their main goal is to persuade the user to register and then make the first deposit.  

Usually landing pages should be as simple as possible: an eye-catchy image with a simple registration form. Sometimes all a user needs to do is to give either their email address or a phone number. And that’s it.  

Apart from such simple variations of landing pages you can also come across landing pages where you can see a call to action next to the registration form. In the example below you can see that a user can choose their bonus before signing up. 

Rules for creating pre-landing and landing pages 

What do you need to take into account while making creatives for the Gambling vertical?

1. Localization: neither the pre-lander nor the landing page will convert if they are not in the language that is spoken by the targeted audience. All creatives should be in their native language; 
   
2. Simplicity – no need to insert several types of interactive games, lots of buttons and success stories on one page. Your objective is to draw the users’ attention to what’s important. The user flow should be as simple as possible to not lose them in the process; 
   
3. Speed – if a pre-landing or a landing page is loading for more than a few seconds, you’ll likely lose the user; 
   
4. Adaptability – both pre-landers and landing pages should look attractive in all versions, be it desktop. mobile browser or a mobile app. 

Conclusion

In this article we’ve looked at the most wide-spread and best performing betting and сasino landing and pre-landing page templates for the iGaming niche. You can either use options that have proved to be working, as were shown here, or try experimenting following the rules mentioned above. 

Don’t forget that your aim is having your traffic convert into target actions and bring profit. In RichAds you can start working with Gambling offers right now: choose your offer and type of traffic and start working! 

What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

The post Pre-landing and landing page examples for the Gambling vertical appeared first on RichAds Blog.

The traffic market has lots of solutions to offer: from performance agencies to affiliate networks, regular ad networks to self service marketing platforms. 

Today the team of the ad network RichAds will explain what self service advertising platforms are, their advantages and which networks are worth your attention. 

Self serve ad platforms are quite popular nowadays, especially because of their own unique features and opportunities they present. In this article you will find out more about the top 10 best self serve platforms that will definitely catch your eye.

Let’s start with learning what self service ads actually are. 

What is a self service advertising network?

A self serve advertising platform is a network where there is no intermediary between an advertiser or a media buyer and the launch of an ad campaign.

Self serve platforms, as is evident from its name, presupposes that an advertiser/media buyer is the one fully in control of the ad campaign: from the settings, targeting and promo materials to optimization and performance control. 

Advantages of self serve ad platforms

It should be obvious that with this type of ad networks you will be the one searching for and targeting the right audience, looking for possible ad placements and preparing all promo materials. 

However, there are many advantages in this type of advertising: 

• Full control over the ad campaign: you will be the one making all the settings and all promo materials – no unwanted surprises; 
• Real-time bidding: where the campaign launch is quick and effective, most processes are carried out without you knowing;
• No additional costs if there are no agencies or other third party involved; 
• Automated ad optimization: no need to spend a lot of time on analyzing and manual corrections, most networks offer smart AI algorithms that will take the routine off your shoulders. 

Different platforms will offer their own exclusive features. So let’s have a look at the best self serve platforms for advertisers and their advantages.  

Top 10 self service marketing platforms

1. RichAds

The ad network RichAds is one of the biggest ad networks that was founded back in 2018 and existed as a push network RichPush. In 2020 after merging with another pop network from the same project the name was changed to RichAds. 

Now the network has more than 5 billion views a day. You can work with them on a CPC or CPM basis with the minimal click price starting at $0,005. 

RichAds offers the following ad formats:  

• push notifications (including in-page and calendar);
• pop traffic (including popunder);
• native ads;
• domain traffic.

In this ad network you can work with different verticals, but the traffic types that were mentioned above would convert better with Gambling and Betting offers, Finances, Dating, Antivirus and VPN as well as Nutra and Sweepstakes. 

The ad network RichAds has traffic all around the world, and in the RichAds blog you will always find information on which GEOs convert best right now with your traffic type and specific vertical. 

In the ad network you can use the following self-developed features that will make your optimization process even easier:  

• Performance Mode: will be of great help for newbies and will make it easier to optimize your campaigns with the help of black and whitelists;
• Automated rules will automatically create white and blacklists to save your time; 
• Micro bidding: correcting the rates within one campaign; 
• Target CPA: setting the desired conversion price and a daily budget to have the campaign optimized. 

It’s easy to launch a campaign at RichAds starting with $150. If you deposit more than $500, you can get a personal manager that might help you with the setup and optimization. The deposit can be made with the help of Wire transfer, Сapitalist or other payments methods.

The quality of traffic is constantly evaluated by both internal tools and an external one – Adscore. Apart from that the traffic in the network is divided into 4 groups according to its performance: Premium, Standart, Remnant and New. This gives media buyers an opportunity to test offers with the best traffic. 

Hard work and its quality is always praised by our partners and giants in the industry: RichAds received an award from AWFA where the network was nominated as the best traffic source. 

Check out top cases on RichAds traffic:

• Casino offer with 74.48% ROI on pop ads in Japan
• Gambling offer on Canada with 23% ROI on push ads
• Gambling offer in Bangladesh with 119% ROI using pop ads
• Dating offer on in-page push traffic in Germany with 37.17% ROI
• 116% ROI on Gambling vertical in Brazil with push ads
• mVas offer on pop traffic in Peru with 180.58% ROI (CPA $0.32)

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

2. Smarty Ads

Smarty Ads is a programmatic ad network that also operates as an RTB platform. With more than 8 years of experience the network has proven itself as a reliable and convenient way of placing ads and media buying. 

Smarty Ads offers solutions on different levels: for brands and agencies, publishers and developers as well as whole enterprises. Some of the main products include a Supply Side Platform (for publishers) and a Demand Side Platform (for advertisers), and a White Label solution.

Apart from placing banners on websites, you can always try other, more formats such as video, rich media and native advertising.  

At your disposal you can find advanced ad inventory tools, opportunities for targeting and customizing your ad campaign and optimizing it following detailed automatically generated reports.  

3. Galaksion

The Galaksion ad network offers big traffic volume in such GEOs as Tier-1, Tier-2, LATAM, SEA, CIS and Asia. The network has been on the market since 2014 and is still gaining popularity. Nowadays it is known as a great source of quality traffic.  

What ad formats can be found in Galaksion:

• push notifications;
• native ads;
• direct link;
• interstitial;
• on-page notifications.

Galaksion buys all of its traffic directly from trustworthy publishers with no third party involved, which can be considered a great advantage. 

The network also provides an easy-to-use interface, lots of free creative templates and such features as CPA Goal and CPA Price Model. You also get the opportunity to assess the volume of traffic you can have for a chosen rate. 

4. Facebook Ads

Facebook Ads is by far one of the biggest platforms for launching ad campaigns. This social media and other Meta owned media have more than 2 billion users, which makes it possible to find the right target audience for virtually any vertical and offer. 

Facebook offers different ad formats:

• banners;
• videos;
• Collection Ads;
• Carousel Ads;
• Slideshow Ads;
• Instant Experiences;
• Lead Generation Ads;
• Offer Ads;
• and many others.

One of key advantages of Facebook is its relative accessibility in terms of price. What’s more, around 70% of media buyers note that ads in this network give exceptional ROI. 

The platform also provides a wide range of parameters for targeting the audience based on their interest and online behavior. 

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

5. PropellerAds

The multisource ad network PropellerAds was founded 13 years ago and has traffic of more than a billion views a month for Finance offers, Mobile Utilities, Surveys, Software, Lead generation and other.

PropellerAds offers the following traffic types:

• push notifications;
• popunder;
• interstitial;
• survey exit;
• on click.

At PropellerAds you can optimize ad campaigns automatically with the help of: automated rules, CPA Goal that will get optimal conversion price, SmartCPM bidding for highly converting traffic at a reasonable price. As an SSP the network gives the opportunity to launch and stop campaigns by yourself, save it in drafts, set the daily budget and a whole campaign budget, target the audience based on different parameters including connection type – 3G/LTE, Wi-Fi/Broadband.

The minimum deposit is $100 that can be made via a debit or credit card, PayPal, wire transfer, Skrill, UnionPay or WebMoney.

6. Adsterra

Adsterra is one of the most popular ad networks in the world that was founded back in 2013. Now the traffic volume amounts to 30+ billion views a month globally and boasts 50 thousand users (publishers and advertisers).  

The ad network Adsterra has the following ad formats: 

• popunder; 
• social bar;
• in-page push notifications;
• banners;
• direct link;
• native banners. 

Adsterra offers these features to make your life easier:  

• Smart CPM and CPA Goal to easily optimize your campaign;
• Pricing Tokens to track your ad expenses;
• Traffic Chart and Traffic Estimator to assess the traffic volume and rates.

Apart from that the network promises “clean traffic” with the help of 3 levels of security from fraud, bypassing any adblock and integration with any tracker. You will have more than 20 parameters for setting up targeting. If you ever need help, you can always turn to your personal manager. 

Usually the minimum deposit will be around $100 that can be placed via Paxum, Visa, MasterCard, UnionPay or Capitalist.

7. Taboola

The ad network Taboola can be viewed as a market veteran as it was founded in 2007. Despite that, it remains popular to this day with the number of users exceeding 500 million and traffic volume at 1 trillion views a month.

The main advertisement type in Taboola is native ads in different formats. 

Taboola is appealing thanks to its database of lots of premium websites for placing native ads. Here you’ll find the most popular and hyped websites with a multi million audience. The network is a great tool for finding the right target audience.   

The platform helps you optimize your campaign with the help of AI algorithms: automated rules, optimization recommendations based on the data Taboola stores. Its users also have the opportunity to work with GenAI Ad Maker for making creatives that will definitely hook the audience.  

Taboola doesn’t have a set minimum deposit. But since it offers the biggest and exclusive sites for ads, the initial budget will not be small. If money is not a problem, this is a great ad network for working with native traffic. 

8. Clickadu

ClickAdu is an ad network that has been around for more than 10 years and has the volume of traffic of more than 6 billion views in 240 countries. There are more than 8 active users of the platform, and their traffic converts well with Gambling, Utilities, VPN, E-commerce, mVas etc.  

ClickAdu offers 7 ad formats:

• popunder;
• push notifications;
• in-page push;
• banners;
• SKIM (a link that will immediately refer the user to the ad);
• video pre-rolls;
• Instant Text Message.

The whole ad launch process will happen on one and the same page, no unnecessary redirects and will take just 5 minutes of your time. The network has 14 parameters for targeting, advanced technologies to protect you from fraud and the opportunity to work with 4 payments models. 

The minimum deposit starts at $100. You can top up your balance using a bank card, wire transfer, Webmoney, Paxum or PayPal.

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

9. AdMaven

AdMaven is a self service advertising network that can reach more than a billion users thanks to placing highly converting ads on platforms from their database. 

What formats are available at AdMaven?

• popunder;
• push notifications;
• video ads;
• banners;
• interstitial.

At AdMaven you will always have a tech support available for you. You can easily launch your campaign in a few clicks and with the help of advanced reports, API access and different targeting options you will be able to easily set it up and optimize it. 

All you need to do is to deposit $50 and launch your campaign. 

10. Amazon Advertising

Amazon Ads is a more peculiar self service marketing platform and is different from the ones in the list. Despite it targeting Amazon users, it is now one of the biggest self service ad platforms in the world.  

Amazon Advertising offers the following ad formats: 

• display;
• video;
• sponsored goods;
• sponsored brands;
• stores and more.

Amazon has its own DSP platform where the ads are bought and placed. You can work with them on a CPC, CPM or CPA basis. With the help of Amazon Video Builder and image generator you can create unique creatives with zero design experience. 

Since the platform is incredibly big, the campaign budget will be higher. Depending on the chosen work format and ad type your budget can go up to $50,000. 

Conclusion

Self service advertising networks are a great option for those who want to acquire traffic quickly with no intermediaries or additional costs.  
At RichAds you can easily set up your ad campaign: just go to your account, set up the campaign in a few steps. And voila, your ad campaign is ready to be launched!

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

The post Top 10 self serve ad platforms in 2024 appeared first on RichAds Blog.

Top Antivirus partner programs keep bringing media buyers lots of money. With their high payouts and not-so-strict requirements to types of traffic for promotion you can easily make stable income. Some of these antivirus partner programs will be great for beginners. 

Antivirus is a necessary software program for every internet user. And the market is huge: according to this Security.org report, around 17 million of Americans do not use any antiviruses but plan on purchasing one in the nearest future. And there are more people around the world! 

In this article the ad network RichAds has prepared a list of the best Antivirus affiliate programs to make money. Here you’ll find some well-known brands or less popular brands that still can be trusted.  

10 Best Antivirus partner programs

Usually Antivirus offers accept a variety of traffic types, including push notifications, native ads and pop traffic (and more). You can work with any of these traffic types at RichAds where the Antivirus vertical remains at the top. Besides quality traffic you can also get white lists of sources for any antivirus and profit from the expertise of our managers.

At RichAds these are the top GEOs for promoting antiviruses:  
USA
Japan
Germany
Canada
Australia

Keep up with our constant updates so that you never miss insights into top GEOs and verticals.

And now, let’s move on to the best Antivirus affiliate program. 

1. ESET

ESET (Essential Security against Evolving Threats) was founded back in 1992 and had a different name – NOD Antivirus. In the last 30 years it has grown to more than a billion users all around the world. 

The company considers a multi layered protection (16 levels!), user-friendliness and high performance with no interruptions as its key features. What’s more, it applies AI for deeper learning and enhancing its power.

With the affiliate program you can earn 20% commission from any purchase. The referral window here is 45 days, all promo materials including banners, promo codes and special offers are available for use.

Subscription plans vary in terms of the number of devices for protection (up to 10 for home use), time period (from 1 to 3 years) and available features. Prices range from $59.99 for the simplest plan up to $539.97 for the most expensive one. 

The partner program is exclusively available on CJ, Commission Junction.

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

2. Kaspersky

Kaspersky is an international company that develops software to protect users from viruses, spam and hackers. It was established in Russia in 1997 and is now the fourth biggest producer of antivirus software.  

Kaspersky Laboratory uses cutting-edge AI technology that help identify and eliminate a cyber threat. Even though the program is constantly running on your computer, it does not slow it down and other programs still operate fast. 

The default rate for a purchase is 20%. Depending on the volume and quality of traffic you can even negotiate a higher payout. For every purchase of a standard plan you can get from $4.59 to $12.39, for a premium one – up to $17.39.

This antivirus affiliate program is also managed by CJ, so you need to be registered as a publisher there to start working with it.

3. F-Secure

F-Secure is another old-timer in the sphere of antivirus software. It was founded in 1988 and has now more than 30 million users and around 111 million euro in income. 

Apart from the antivirus F-Secure offers VPN and software for password and ID protection. All these products can be purchased separately or as a part of the F-Secure Total package. The company promises absolute protection from any type of cyber threats, optimization of your game experience and will keep your data safe.

For any plan purchase you can get up to 40% in commission. The cheapest plan will cost a user $54.44 (for one device/a year), the most expensive one – $348.47 (for 25 devices/2 years).

This partner program is available on the Partnerize platform, your access request should be considered within 3 business days. 

4. AVG

The Czech company AVG Technologies has been around since 1991 and it continues to grow. The main products of the company include antiviruses as well as other software for safety and anonymity on the internet. 

The AVG antivirus has six levels of security and promises complete safety from any type of cyber attacks and will also help protect your personal life and fight against any attempts at hacking into your computer or web camera. Antivirus is available for any device type, including mobile. 

There are different packages available for both personal and business use. Users will pay $99.99 for the plain version of the antivirus for a year that will allow them to connect up to 10 devices. A more advanced version will cost $139.99.

The partner program offers up to 35% commission for every sale. Publishers can access all promo materials including banners and links. The program also includes various bonuses and incentives.  

5. McAfee

McAfee is an American company that was created back in 1987 and that produces different software for internet security.  

Now the company offers several products: McAfee Total Protection, McAfee VPN, McAfee Web Advisor, PC Optimizer and other. Almost all of these are available for any device type. 

Up to 25% can be earned from the purchase of any plan. For example, a simple annual plan will cost $44.99 with a discount, a more premium version – $80.99 with a discount. They also have family plans, and for each sale an affiliate can earn around $67.

The program is available on PostAffiliatePro where you can find all necessary ad materials or additional conditions.  

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

6. Surfshark

Surfshark was founded in 2018 and is now owned by Nord Security (the one who also own NordVPN). Despite the merger, the companies remain independent and each has their own customer base. 

Apart from a popular VPN service, Surshark also offers their own antivirus. The company guarantees protection from hackers (including hacking of web camera) and lightweight security from any new viruses that won’t be affecting the performance of your device. 

The antivirus is part of the package together with VPN. It will cost a customer either $95.52 or $116.51 for two years (both are on sale, the full price will be $433 and $488 respectively).

The average commission rate is around 60%; but in general, affiliate earn 40%+ for each new customer. You can also get performance bonuses and earn even more. 

7. 360 Total Security

The 360 Total Security antivirus was created by a Chinese company called Qihoo in 2008 and is as efficient as its older competitors from the list. The company offers both a free version and a premium one. 

The affiliate program offers up to 30% in commission and higher, depending on the quality and volume of your traffic. For a 360 Premium package an affiliate can earn from $2.33 to $10.85 for one purchase. And the cookie period is 90 days!

All materials for advertising will be available in your affiliate account once your request has been accepted. 

8. Norton

Norton has been developing antivirus solution since 1982 and is now one the most popular and trustworthy software on the market. This antivirus promises to safeguard your computer and your data from any external threats, be it a virus or other malware. 

Besides the antivirus, Norton also offers their own VPN and Norton 360 for Gamers. The Norton 360 Deluxe and Premium plans can be used to keep more than 5 devices safe. The prices for an annual plan range from  $149.99 to $349.99 depending on the number of users and children.  

The baseline commission will be 20%. However, you can earn from $16 to $150 for one sale if you promote the offer in certain GEOs. The whole commission structure will be outlined in the partner program.  

The Norton affiliate program is available on different platforms, including CJ and Impact.

9. Trend Micro

Trend Micro is an American-Japanese company that has been producing software for cyber security since 1988. Now they are considered to be one of the market leaders in hybrid cloud, network, and endpoint security.

The company offers antivirus solutions to both individuals and businesses. Their products aim at ensuring all user data and identity is heavily protected against any threats, including AI.

For individual plans a user will pay from $19.95 to $54.95 with a discount ($39.95 – $149.95 for a full price). For businesses they offer other plans that will cost much more depending on the number of devices and the features included. 

Partners working with the Trend Micro affiliate program can earn up to 20% from each sale. You will have access to all promo materials, including product catalog, banners and links. The brand can be promoted in the APAC region as well as in Europe.

10. Avast

The Avast antivirus has been around for more than 30 years and is now the second largest on the market. In 2022 it was acquired by Norton, but still offers products under their own brand.  

Avast has solutions for different OS: Mac, Windows, Linux, Server. Each has its own price: for example, a Windows user will pay $56.99 for a year, a Mac user – $36.99. There are also three-year plans that start at $119.68 and go up to $479.99 (Linux being the most expensive system out of all).

Affiliates that join the program can earn from $10 to $80, depending on the GEO where the offer is promoted. 

Conclusion

Obviously, there is an abundance of Antivirus offers but we have selected the highest paying Antivirus affiliate programs with wide GEO coverage in this article.  

You can start traffic to Antivirus offers now: just go to RichAds and launch your ad campaign! To help you we have released an antivirus affiliate marketing guide with all necessary information.

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

The post Top 10 Antivirus affiliate marketing programs in 2024 appeared first on RichAds Blog.

We published a lot of materials on how to work with online Dating and how much money you can actually make, even if you’re a newbie.

In this article, RichAds team will talk more about Dating traffic and, more specifically, popunder Dating traffic.

Now when we’ve celebrated Christmas and the New Year, it’s time we started preparing for another holiday that is coming up: Valentine’s Day. We believe that the best way to make profit during the days leading up to it is trying out Dating offers. And, in our opinion, the easiest choice to promote them would be popunder traffic.

So, in this article, we’ll talk about how you can run popunder ads in the dating niche with maximum profit.

What is the online Dating vertical?

According to Statista, around 366 million (yes, million) people resorted to the services of online dating in 2022. And it’s believed that by 2028 this number should go up as high as 452.5 million users and the niche is expected to reach the market volume of $3.46 billion. 

The Dating vertical has been around for a while now and is still considered to be one of the most popular and profitable niches in affiliate marketing. And rightfully so: affiliates keep showing great performance and drive thousands of conversions regularly. 

So, what is online dating? These are all the dating apps that you find on App Store or Google Play, websites with the sole purpose of connecting people. Usually Dating offers are divided into two subcategories: mainstream (Tinder, Hinge, OkCupid etc. where people are mainly looking for a relationship) and non-mainstream offers (18+ apps/websites/forums where people are looking for partners for specific purposes – e.g. Match, Benaughty).

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

Main payout models in the Dating niche

Basically, there are three main payout models in the dating niche:

• CPL (SOI, DOI) – a sign up on a website or a dating app with one click and no verification (SOI), or when you need to verify your registration with a code from SMS or email (DOI);
• CPS – an online purchase within the app/website; 
• Revenue Share – a subscription renewal or any other purchases that were made by the user since they signed up. 

The rates for online dating offers vary depending on every particular offer, its GEO and target audience. However, most advertisers would set CPL at $1+ in Tier 3 countries, in Tier 2 and Tier 1 the rates would obviously be higher. 

In general, landing pages of any mainstream dating offer would look similar to the one below. It gets the most essential information from the user – what partner they are looking for and where they are located. Some landing pages even have some information about the dating website or app.

Most online dating offers prefer the most simple version of a landing page: just get the user to fill out the simplest form that will take less than a minute to complete – and here is your conversion!

Targeting the right audience with Dating traffic

The target audience of dating apps and websites is truly diverse: from young adults to 60+, from India to the US. It is usually determined by the advertiser and the target audience of the dating website: there are apps who target specific countries as well as specific gender, age, groups. 

If we speak about more general trends in Dating, we can definitely say that people in the age of 25-34 are more active on dating apps than the older generation. In terms of gender, men are more likely to sign up for a dating app than women (interesting trend, isn’t it?).

Before starting traffic get to know the target audience of the offer, so that you make the creatives and the call to action that will definitely encourage them to proceed with signing up. 

The best traffic sources for online dating offers

How do you choose Dating traffic?

There are so many traffic sources, starting with your regular push notifications and popunder ads, up to Facebook or Google Ads. However, the latter sources might turn out to be quite tricky, especially if you’re working with 18+ offers.

You’ve surely heard other media buyers complaining about Facebook changing their policy, banning separate ad campaigns or even ad accounts. For seasoned affiliates this might not be a big deal: they bounce back pretty quickly. For any newbie who just managed to launch the campaign after hours of researching this would be a hard blow. 

But thanks to ad networks these problems can be easily avoided: most ad formats presented there are a great fit for Dating traffic. Let’s have a look at some of the formats that show the best results with online dating.

1. Push notifications for Dating promotion

Push ads are a great ad format that looks like a notification on the website/app with a clear call to action. They are difficult to ignore and show great performance if you make eye-catchy creatives and an easy-to-follow funnel from there.

All a user needs to do is click on it, get redirected to the landing page and fill out the form. The advantages are obvious: there is no banner blindness and compared to Facebook Ads the price per click will be much lower which, in its turn, improves the overall performance. 

There are downsides too: if a user never agreed to receiving notifications, they won’t see your ads. What’s more, some website and app owners might use dishonest methods and offer bots instead of real people.

2. Native advertisements for online dating

Native traffic is the least aggressive ad format where an ad mimics the real content of the website and looks like a natural suggestion following the text of the article.

It is less intrusive and will likely not irritate the potential client. However, it might be easily ignored if your approach doesn’t push their pain buttons. Which means, you will have to spend a lot of time on making creatives and making sure that the content is both fitting and engaging. 

You might get problems trying to target the audience of the offer with this ad format (especially with 18+ offers or targeting minorities): usually women are more likely to get interested in the ad, especially, following such article headings as “how to find a serious relationship” or “I’ve found love after 5 years of trying: here is my story”.

What’s more, it’s a tad more expensive than other formats.

3. Popunder ads for dating sites

Popunder ads are the type of ads where a new window would pop up on your computer screen simultaneously with the window the user wanted to open. They give you the simplest flow ever: a user needs to open the window that popped up with the landing page (or a pre-lander) and join the website/app. No need to prepare creatives, ask the user to agree to something. A conversion takes just one step.

Let’s see why pop traffic is the simplest and most profitable alternative for those who want to work with Dating offers.

Why choose popunder traffic for online dating?

Popunder ads for dating sites can be considered beginner-friendly as they do not require that you make any banners or creatives. The user just goes to the landing page and does the action. 

More advantages of popunder traffic:

• ✅ a big audience;
• ✅ one of the least expensive ad formats out there (at RichAds the bid for CPM starts at $0.5 for Tier 3);
• ✅ higher CR (no additional steps for the user to perform the target action);
• ✅ a wide GEO coverage; 
• ✅ desktop and mobile-friendly. 

The disadvantages:

• ❌Lots of bots (ad networks try to optimize and improve the quality of traffic, you might also need to use tools to block bot traffic); 
• ❌Harder to optimize due to big volumes of traffic: analyze data and utilize advanced tracking tools;
• ❌Traffic is very diverse, harder to target the right audience.

At the same time, popunder ads are considered to be the easiest advertising format to master in affiliate marketing. Many of the described difficulties can be overcome by choosing an offer for a wide audience and an advertising network where traffic is cleaned from bots and there is clear reporting and manager help to deal with difficulties marketers may face. One of such advertising network is RichAds, which offers native ads, push and pop ads.

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

Landing page examples for gaining popunder ads for Dating sites

Marketers need to know a few important points when it comes to creatives for popunder dating traffic.

The landing or pre-lending page is the first and only element a potential user will interact with. The creative opens in a separate tab when the user explores the site’s content. This means he will see the tab when he closes the previous tab or it will appear above the tab he is exploring. Your page will have a second to interest the user before they close it. 

Creatives for popander ads should be very simple and straightforward. Ideally, the landing and pre-lending should consist of a large picture and text (simple short sentences) and a prominent button. In addition, the landing page should load very quickly, so the user has time to notice what is on it. 

In the case of popunder ads, both pre-lendings pages and landing pages can be used. Pre-lendings page, as a rule, simply engages the user. For this purpose often use pages with enticing appeals to “rate the girl”, or “girls are waiting for you”, in other words, use different enticements. And on the landing page, there are fields for registration on the service.

The best GEOs for popunder ads in Dating niche

Every month RichAds advertising network shares TOP GEOs and verticals for different types of traffic based on our internal analytics, so that our partners have the most profitable ad campaigns. 

According to our data, the following GEOs showed the best results with popunder traffic in January 2024:

• USA;
• Indonesia;
• Russia;
• Vietnam;
• Malaysia;
• Japan.

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

How to drive popunder ads for Dating sites 

To get profit with popunder in the dating niche is not difficult: you just need to choose the right offer (with a wider targeted audience) and set up the ad campaign. Here are some of the tips from RichAds that will help you succeed:

1. Do not limit yourself with one landing page

One landing page will likely not show the results you want to see. Instead of testing just one landing page, you can try out several landing pages and even pre-landers (they are not necessary, but still might be a good option to improve the CR). Don’t forget to have them localized – translated to the language of the target GEO (it’s especially important for dating traffic).

To test several landing pages simultaneously you need to set up several ad campaigns with different Destination URLs. Don’t choose too many targeting settings in Advanced settings (only if the offer requires them) to get the bigger picture of the performance. 

2. Separate mobile and desktop traffic

We’ve seen from experience that the best performing campaigns were the ones where you didn’t mix mobile and desktop traffic together. You will get a better CPM and the format of the landings will be more appropriate for the device.

3. Always optimize popunder ad campaigns

Popunder traffic always requires attention and constant tweaks: scale the better performing landing pages, see if the target audience is the right one, improve any other aspect to get more profit.

Before setting up the campaign you will have three optimization options to choose from: Performance Mode, Manual CPM and Target CPA. We recommend choosing Performance Mode: every day you will get updated whitelists with the best converting traffic sources according to the internal data from RichAds.

Conclusion

Driving popunder traffic to the online dating vertical is a great opportunity to test out the niche itself, whether you’re a beginner or a seasoned affiliate. Just follow a few simple rules: 

• choose an offer with a simpler flow that has an easy-to-navigate landing page and a clear call to action;
• choose the target audience according to what demographic the dating app/website specializes in;
• review the performance and optimize the ad campaign.

RichAds has a lot of options for your ad campaigns with popunder traffic: check them out here.

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

The post How to use popunder to gain Dating traffic appeared first on RichAds Blog.