The year is turning into 2025 very soon, so it’s time to recall what the affiliate marketing industry has been like and what it looks like to be with the New Year!

In this article, RichAds ad network’s team has gathered results overview from industry leaders, opinions and analysis-based predictions for the affiliate marketing field in 2025!

RichAds is an experienced advertising network, now featuring about 8 traffic sources across 220 geos! We at RichAds ad network have been working with Gambling, Dating, Finance, E-Commerce, Antiviruses and Nutra traffic for many years, and can share the knowledge. Also we can discuss the most effective ways on how to utilise Telegram Mini Apps, Push, Pops, Native and Direct click traffic to boost the campaigns’ results!

RichAds even got awarded as “Best iGaming traffic source” by SiGMA Europe 2022! Also, we won 1st place at “Best breakout traffic source” competition held by AW Dubai 2024!

Insightful materials such as webinars, round tables and video guides made our RichAds’ YouTube-channel another quality knowledge resource for affiliate marketing specialists.

Affiliate marketing in 2025: overview and predictions by industry leaders

What 2024 will be remembered for? What is the next year most likely to bring for the industry? Is affiliate marketing even worth it in 2025? To summon up the 2024 and explore the trends for the next one, we asked to share the opinions:

• RichAds;
• AdsEmpire;
• Alanbase;
• Aflfaleads;
• Binom;
• CPAgetti;
• CPARoll;
• MelBet;
• Mostbet Partners;
• Octobrowser.

Here’s the affiliate marketing industry and tendencies overview on hot topics by every specialty representative: from advertising networks to CPA-networks, affiliate programs and ad tracking software’s developers!

What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

What are affiliate marketing results this year and predictions for 2025?

In this part, you will find opinions of the industry’s experts on bad and good days of affiliate marketing this year, as well as hopes and estimates on 2025!

1. RichAds

RichAds

Ad network

2024 was very busy for RichAds ad network, as we managed to introduce new advertising formats, grow in traffic volumes, customer support quality and marketing presence! Operating in over 220 geos from Tier 3 to Tier 1 we attended a couple of affiliate marketing and iGaming conferences for expertise exchange. Also, throughout the year our blog has got over 200,000 visitors monthly, which makes it one of the biggest educational and insightful resources in the industry!

2024 was a big year of change for RichAds.

We grew our team with amazing new people and launched a couple of successful projects. In Q4, we became the first to offer Telegram traffic.

In 2025, we’re excited to launch a new direction for the company and keep growing our team with fresh talent and ideas.

Anastasia Kazakova, Co-CEO at RichAds

Now let’s have a look at what the year was like for us by the examples of:

Telegram ads

A fresh advertising format for Telegram Mini Apps that we launched very recently, yet already covering Tier 1 – Tier 3 markets! The approximate audience exceeds 70 million active users worldwide, providing a powerful outreach channel for E-Commerce, iGaming, Finance and Gaming audiences of USA, Germany, India, Nigeria, Indonesia, CIS and other geos from North America to Southeast Asia where the messenger is among the top used. Our monetization platform allows any casual or tap-to-earn game owner in Telegram Mini Apps to benefit from traffic in their projects.

Push ads

Advertising on push notifications has not only kept the traffic coverage globally, but still surprises by actively reacting to market changes! Throughout the year, push ads have been gaining warm response from the audiences of Gambling, Dating, Antivirus and Finance offers. Stable traffic growth across North America (USA, Canada), South America (Brazil), Europe and CIS (Germany, France, Italy, Ukraine), and Asia (Kazakhstan, India, Vietnam, Japan) has been noticed coming along to 2025 on push ads!

Pop ads

Being around for almost 20 years now, popunder ads will surely meet another year of success and popularity among marketers! Judging by this year’s performance of pops for such affiliate marketing industry categories as Gambling, Betting, Finance, Media and Antivirus are to keep profiting off on this format in 2025! Among among the most responsive geos for pop traffic in the next year you can keep count on USA, Indonesia, Peru, Japan and European/CIS (Serbia, Germany, Italy).

RichAds platform

We’ve been perfecting our RichAds self-serve advertising platform for the past year, considering industry-standards and current customer demands! For example, Performance Mode, an optimization flow at RichAds for automated enhancing fresh converting whitelists weekly, this year had a very common appreciation. In 2025, we also are looking forward to further development and evolution of Telegram ads, providing high-quality working environments for both marketers and ad publishers!

Check out our regular reports on the top geos and verticals at RichAds for insights on currently converting countries and offers by popular advertising formats!

2. AdsEmpire

AdsEmpire

CPA network

At the end of the year, AdsEmpire position their vision of affiliate marketing industry in 2025 for positive changes, keeping on the current pace:

In 2024, AdsEmpire achieved significant milestones, including the introduction of innovations like Coin and AI Offers, as well as expanding payment options with Payoneer to strengthen partner relationships. We were honored to win prestigious awards such as Affiliate Program of the Year and Best Dating Affiliate Network, reinforcing our leadership in the industry.

In 2025, we plan to focus on our key markets and explore new regions with high potential. We’ll also launch a feature that combines Smartlink and Direct Offers in one account, making it easier for affiliate marketers to manage traffic. Strengthening partnerships and actively participating in global conferences will be crucial for supporting affiliate growth and staying ahead in the industry.

3. Alanbase

Alanbase

Affiliate programs and performance marketing optimization SaaS-platform

As Alanbase shortly noticed, this year went very fast for affiliate marketing industry, suddenly bumping into 2025:

In 2024, Alanbase grew by 200% and became one of the most efficient and functional in the affiliate market. We have added conversion limits and cohort analytics for partners.

What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

4. AlfaLeads

AlfaLeads

CPA network

According to AlfaLeads, positive-minded predictions for affiliate marketing in 2025 are not without a reason, since:

This year got off to a great start for Alfaleads Network and is wrapping up on a high note. Over the past year, we’ve grown traffic volume through our affiliate network by 2.8 times and significantly increased the number of advertisers and affiliates on board.

Like our partners, we faced challenges in the market, particularly with some traffic sources and key GEOs, but we adapted quickly to the changes.

Looking ahead to next year, Alfaleads Network is fired up and ready to crush it. Our goal is to grow traffic volume at a rate that far outpaces the overall growth of the affiliate marketing industry.

5. Binom

Binom

Conversion tracking solution

As Binom states, affiliate marketing industry has resulted into high demands to tracking solutions, so in 2025:

Our main focus is developing the new version of our tracker, Binom 2. The updated version can handle up to 15 times more traffic compared to the previous one. Depending on server capacity, the tracker is now capable of redirecting up to 8 billion clicks per month.

1. All efforts are concentrated on advancing the product and adding new features, with updates being released every 2-4 weeks.
2. One example is an enhanced trigger system, significantly improved compared to version 1.
3. Additionally, a deeper integration with traffic sources is planned, offering more robust functionality compared to v1.

6. CPAgetti

CPAgetti

CPA network

Like many affiliate networks, CPAgetti is sure that affiliate marketing industry is pretty worth attention to in 2025, as:

This year has been incredibly productive for our CPAgetti team. We actively participated in all major industry conferences, both as attendees and with our own booth. We continue to grow in the Gambling and Nutra verticals, expanding our offerings across even more countries! Our team is growing, adapting to the realities of modern affiliate marketing, and staying at the top of the market.

Despite skepticism around Nutra, this vertical remains profitable and offers great earning opportunities. Gambling and Betting continue to generate stable, high volumes of traffic. The trend shows a decline in solo affiliates, with individual marketers joining teams to collaborate more effectively. While Facebook is becoming less open to advertisers in the Gambling niche, it’s likely to be replaced by alternative sources soon. One example of such a replacement could be Taboola.

7. CPA Roll

CPA Roll

CPA network

While affiliate marketing industry might seem like an explored market without clear predictions on 2025, CPA Roll are just getting ready, because:

In 2024, there was a significant surge in interest in VPN & Mobile Utilities offers, driven by growing concerns over security and data privacy. With everyone focusing on keeping their info safe, this trend isn’t slowing down anytime soon. Heading into 2025, the demand for easy-to-use, reliable security solutions is only set to grow.

What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

8. Melbet

Melbet

Affiliate program

As representatives from Melbet program emphasize, the current way of thinking about affiliate marketing trends in 2025 is highly positive due to:

It was a productive year for the MelBet Affiliate Program, both in building new partnerships and expanding into the media space. 2024 marked the first year that MelBet had booths at nearly all major industry conferences: we participated in 29 events across 15 countries. This significantly impacted both partner acquisition and brand recognition. Conferences and networking have proven effective, especially in the long term. While the initial conversion might seem modest in the first few months, by 6–8 months, we saw a direct correlation between our media activities and financial results.

MelBet is also focusing on attracting sports ambassadors, which is a long-term strategy. Early results of our collaboration with Juventus in the MENA region indicate increased brand awareness. Additionally, we’re seeing the benefits of our work in West Africa, where we partnered with Côte d’Ivoire football star Didier Drogba. Although it’s too early to fully evaluate the return on investment, we are already observing success among our partners and the brand in Africa. This growth is supported not only by ambassador collaborations but also by the efforts of our product managers actively working in the region.

In 2025, MelBet anticipates further growth in the African market, which we view as highly promising for both beginner affiliates and experienced teams. We are also closely monitoring changes in legislation and operator requirements in LatAm, as the region is experiencing challenges. Additionally, since the second half of last year, we began targeting Tier-1 markets and offering these deals to partners for testing. While this is a highly competitive area, I am confident that the MelBet team will overcome the challenges and establish itself in these markets.

9. Mostbet Partners

Mostbet Partners

Affiliate program

While looking at the affiliate marketing growth and satisfying statistics through the year, Mostbet Partners estimate 2025 to be as fruitful!

2024 was a year full of challenges for us, and we’re proud of how we handled them. Despite the ongoing storms from Facebook and Google, both our product and our partners’ conversions continue to grow and evolve. This success is largely thanks to our focus on developing local markets and signing new ambassadors. We also upgraded the partner dashboard, adding several new features that made working with us even more convenient and effective. A big thank you to all our partners for your trust and collaboration—together, we’re moving forward!

As for 2025, we have plenty of exciting developments in store. From technical platform enhancements to updates that will be a pleasant surprise for many of our partners, there’s a lot to look forward to. Stay tuned, as we’re planning to expand into new GEOs, launch large-scale marketing campaigns, and share many more significant announcements.

10. Octobrowser

Octobrowser

Anti-detect browser

Being one of the most functional anti-detect browser solutions, Octobrowser shared their thoughts on the upcoming trends in affiliate marketing of 2025:

The year has passed quickly for us — a lot of work has been done on major updates. We have released seven of them in total, united by the theme of improving the user experience. But, of course, no one has forgotten about technical improvements either.

The most notable is the release of version 2.0: in it, we have redesigned the interface, added more options for mass profile management and working with extensions, two-factor authentication and several other useful changes. The second major new feature is a proxy shop. Now Octo Browser users do not need to constantly search for reliable and high-quality proxy providers: they are right in the browser. We have also added passwords to profiles so that sensitive data can be protected even better.

In 2025, we plan to do much more! New features, more media presence, conferences, entering new markets and new audiences — all this will happen. In the outgoing year, we relaunched our Octo Club community. We will continue to develop it further: create more useful content, find more partner offers, gather the most active industry experts and help them share their knowledge. And for participating in the life of the club, you can get good rewards!

Is affiliate marketing worth it in 2025?

In short — yes, absolutely! Affiliate marketing industry in 2025 seems to be only expanding, not even reaching its limits, like for us it was introducing Telegram ads and uncovering its prospects. In the upcoming year almost every affiliate marketing team from advertising to CPA network and conversion tracker developers see new opportunities for development and benefits!

You can keep up on the current trends with the top offers for 2025 by RichAds — to optimize the research time and get high conversion rate products right from the start!

Conclusion

Affiliate marketing industry is a highly evolving field, each year bringing new opportunities and challenges, which are going to take place in 2025 as well. The market itself is very much alive, constantly adjusting the field towards fresh places of interest such in CIS, Africa, LatAm, South-East Asia, and across gaming and antivirus verticals, as it’s been this year. Let’s see what the next year has in stock for the affiliate marketing field!

Launch advertising campaign on RichAds’ quality traffic!

What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

The post Affiliate marketing results and industry predictions for 2025 appeared first on RichAds Blog.

RichAds advertising network has launched a breakthrough advertising format — native ads in Telegram mini apps. This is the first time when telegram ads can be launched in the advertising network not in telegram ads agency!

We asked Evgeny Kuznetsov, Chief Product Officer at RichAds ad holding, to tell us more about the new ad format of telegram ads, how much they cost, and how to set them up.

Telegram is an actively developing messenger with millions of users worldwide. The service allowed advertising within its channels in 2021, but only through certified agencies. Many affiliate marketers who were interested in Telegram ads were discouraged by this. While they could run ads on Telegram’s channels, it was difficult to reach them since only Telegram ad agencies could do so.

RichAds advertising network is the first to allow advertisers to run telegram ads in the advertising network. At RichAds advertisers can buy a new advertising format — native advertising in Telegram mini apps. In the article, let’s dive deeper into this new ad format and how to use RichAds to launch it.

Evgeny Kuznetsov, Chief Product Officer at RichAds ad holding, will tell us more about the new ad format of telegram ads, how much they cost, and how to set them up. Eugene is an expert in affiliate marketing with 7+ years of experience. 

About the idea of launching a new type of ads in Telegram

1. Can you tell us how you came up with the idea of launching a new advertising format on Telegram?

The idea itself lies on the surface: Telegram is a potentially attractive source of traffic. The number of users will soon reach one billion. As it stands, Telegram’s advertising isn’t very convenient for affiliates. There are a lot of restrictions, and ads launch needs to be handled through agencies.

We began considering ways of making running ads on Telegram easier, and explored options for doing so. Hamster Kombat’s rapid rise led us to focus on mini-apps, find owners of large ones, and test advertising there. There were a lot of users in mini applications, and we liked their high response to a new type of advertising. What is more important: we liked the results we got.

Native advertising in Telegram mini apps is an innovative channel with a huge traffic base, which nobody uses — that’s what we bet on. Besides, we don’t have any competitors yet, but I think they will appear soon.

2. Will Telegram react normally if they find out about these ways of monetizing their traffic? What do you think about it?

I think they will be fine with that. Telegram is a free-minded platform. Furthermore, we do not compete with their ads (their ads appear in channels, ours in mini-apps). By doing this, we also help mini app creators monetize their applications and make money. Thus, they will be able to launch new products that will help grow Telegram’s Mini App Store. So what’s the problem?

What are native ads in Telegram mini apps?

3. How will your Telegram ads differ from those already running on Telegram?

Telegram’s classic ads appear inside channels. All of you know what they look like. We display ads in Telegram mini apps. This isn’t in the channels, it’s just inside the mini app.

As I’ve already mentioned, we do not compete with official Telegram ads. Our goal is not to capture the attention of regular Telegram users but to capture the attention of mini-app users. Additionally, we have a different traffic source (mini-apps in our case), a different appearance of ads, and a different cost (much more attractive than advertising in Telegram channels). We primarily collect traffic from popular clickers.

We have more opportunities because we are an advertising network. For example, we can offer affiliate marketers interesting targeting options. The best part: RichAds provides the option of launching advertising campaigns self-serve.

4. How this advertising format looks like? Is it noted as an advertisement?

Telegram mini apps ads for now look very similar to push notifications. It consists of an icon and a text block. Ads will pop up above the mini app’s main content. The advertising will not be marked.

RichAds is planning to modify the format in the near future. First of all, ads will be better adapted to app content. Next, we are planning to make a few variants of banners. Also, we’re considering rewarded formats, videos, and other forms.

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

Top geos and audience size for native ads in the Telegram mini apps

5. How many people can you reach? What kind of mini-apps are we talking about?

Telegram mini apps may generate a lot of traffic. There are many apps with over 10 million users. Telegram traffic in RichAds already exceeds 70+ million users worldwide and will continue to grow.

What about mini-apps? These are apps with games based on bots. Unfortunately, we are unable to disclose which bots we are integrated with. I can just mention that among them are the largest Telegram gaming platforms, clicker applications for earning coins, and entertainment applications.

We also have small apps, for example with 62k users that we help to monetize. Read the article to see how we help to monetize apps of different sizes.

6. Which countries have the most traffic to your Telegram ads? What are the best countries to test your Telegram ads in?

RichAds has telegram traffic in many countries. Mostly, of course, these are countries where Telegram is popular. In our traffic, we see a slight skew towards CIS countries, Asia (especially India), Africa (for example, we have a lot of traffic from Nigeria), and Europe. Please contact our managers to discuss what is the best geo for your offer.

Our team is working hard to increase traffic from the US and Latin America, as well as from the EU.

About the new telegram ads cost, minimal deposit and minimum budget at RichAds

7. How do you sell ads for Telegram mini apps? How much do Telegram ads cost? What factors determine the cost?

The CPC model was chosen for selling Telegram ads at RichAds. When other variants of the Telegram ads format will be added to the platform we’ll decide which payment model to choose (we are thinking about CPM as well). First-price auction is our usual selling method.

The price of Telegram ads at RichAds depends on the country and may depend on the vertical. Right now, prices start at $0.02. Come test the format while the prices are at their lowest; later on, we’ll segment them more based on their verticals.

When you choose the geo, the platform will show you the recommended CPC for it and you can consult with the manager about pricing.

8. An advertiser wishes to run a test with you for the first time. Could you tell me what the minimum deposit and test budget should be?

All new clients at RichAds are required to deposit $150, regardless of the ad format they choose. With a $500 deposit, RichAds will assign you a personal account manager. This person will help you with the launch and optimization.

Any marketer can test telegram ads with recommended budget of at least $30 per day for tests, but more is better.

We also offer free creatives to all new clients who test out the Telegram ads. Contact your managers or the support team for them.

9. What payment methods are available at RichAds for Telegram ads?

Besides Capitalist, wire, and cards, a manager can also assist you with alternative payment methods.

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

Top verticals to run telegram ads in mini apps

10. Which verticals are worth launching?

In fact, you can test everything: the format is untapped, CTR is high, and different offers show great results. First of all, you can try e-commerce, fintech, SaaS, edtech, apps, and others.

I think many advertisers for Gambling and Betting will come to try this format. This makes sense: many mini-apps have a suitable audience for them based on behavioral factors.

There is one important point to note: our moderation is quite loyal, but grey and black offers will not be accepted.

What you need to know about advertising in mini apps in Telegram

• Ads are shown inside the mini-apps
• It resembles a notification that appears above the app’s content
• Available independently within the RichAds platform
• Potential audience: 70+ million users
• Top regions and countries: Europe, CIS, India, and Africa.
• Top verticals: e-commerce, fintech, SaaS, edtech, apps, etc.
• Minimum CPC: $0.02
• Minimum deposit: $150
• Targeting available, trackers are integrated
• Free creatives for all clients

How to run ads on Telegram mini apps?

11. Are there any tools to track the results of ads in Telegram? Will trackers support this format?

Yes, all trackers support Telegram ads without problems. There are 11 trackers integrated with RichAds now, including the most popular RedTrack, Voluum, Binom, Bemob, Keitaro, and others. We are already working on adding templates for a new ad channel to them.

Until it is not available, you can use the push channel in the tracker. All data will be transmitted correctly.

I highly recommend using a tracker and setting up postback. Your results will be better that way. First of all, we have many cool features for optimization. Some of them will work for Telegram ads. If you set up postback, our managers can actively help you optimize your campaigns. 

12. Can you tell me how to set up ads in Telegram on your platform? How about creatives?

A creative is the first thing you need, preferably several different ones. For one ad campaign, we recommend starting with 5 creatives. We see a high CTR in the ads in mini apps. The format is new and not burned out, so it’s understandable. However, you should still try different creatives to see what works best.

I’ve already mentioned that the creative we have so far looks like a push notification. It requires a small 128*128 icon and 2 lines of text (30 and 60 characters each). As of now, you can only use static images as icons, but we are working on adding more options.

You can only run one URL in one campaign. It is not visible on the creative itself, but the whole area is clickable.

Also, our moderation is round-the-clock and as fast as possible, taking no longer than 5 minutes at any time.

13. Is there any targeting available for the Telegram ad? Is there room to spread it out?

RichAds now has targeting options:

• By country (one country for one ad campaign),
• Operating system,
• Browser language (to ensure you don’t show your ads to users with another language),
• Clicks cap,
• Telegram Premium subscribers,
• Schedule.

It is highly recommended to set up a limit on the number of clicks from a user. This will prevent you from paying for empty clicks. Even if a user clicks 12 times, he will only buy once. Limit each user to 5 clicks per day or week.

A new targeting by type of user’s account is now available: affiliates can reach Premium/non-premium accounts. It allows to test a more solvent audience. This targeting cuts traffic volumes, so if you want to test it, create a separate ad campaign.

Mobiles and computers weren’t targeted on purpose, as we don’t want marketers to limit their traffic in this way. Adding them will depend on marketers’ needs.

In the near future we plan to release targeting by ads display limits. This option will limit how many Telegram ads marketers want to show to one person per day. It will be possible for affiliates to set it between 1 and 4 per day or unlimited. We recommend to limit the number of displays to 1-2 per day.

Our plans include some very interesting targeting that we do not have on any other traffic format yet. Watch this space for more information.

14. Can you give me some tips on how to make money with Telegram ads?

A marketer can avoid a disastrous ad campaign launch by following these tips:

1. Ask your manager for advice on a top geo. 
2. Test different creatives (at least 5 for one campaign). 
3. Start with broad settings (don’t limit OSes). 
4. Choose the language of the browser you used to create your creatives if there are several languages in the country.
5. Set up 5 clicks per user a day or week.

The campaign can be run in a single country, so launch different campaigns for different countries. Also, launch different campaigns for creatives in different languages. If we take India as an example, different languages are spoken in its specific regions. The more popular are English and Hindi. Keep in mind that the more affluent population speaks English and the less affluent — Hindi.

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

How to optimize native ads in Telegram mini apps?

15. How to optimize telegram ad campaigns?

Like other popular RichAds ad formats (push, pops), telegram ads can be optimized in several ways, including our flagship features. For ads in Telegram, you can use blacklists and whitelists, as well as our Microbidding feature.

Additionally, affiliate marketers can optimize ad campaigns by OS, browser language, and creatives. 

Affiliates can also optimize ad campaigns by traffic sources. In this case, we are talking about publishers (owners of mini apps) and by apps themselves. If we talk about the hierarchy of these sources, each mini-app is a part of the pool of apps of one publisher. Each app is encrypted in the advertising cabinet reports in the form of a 32-digit code.

As a result, you can optimize Telegram ads campaigns by OS, browser language, creatives, pub ID, and app ID. 

16. How to set up whitelists and blacklists for ads on Telegram?

One way to optimize Telegram ad campaigns is to add sources to a blacklist or whitelist. If a source isn’t converting, add it to the blacklist and ads won’t be shown there. Ads will only appear at the source if it is added to the whitelist.

To add a source to a blacklist or whitelist you need to look at its performance in RichAds reports or in your tracker. Marketers need to add the appropriate code for publishers and mini-apps in the specific field. Let me remind you that each app is encrypted in the advertising cabinet reports in the form of a 32-digit code. Publishers also have their own digital coding system for sources, available to advertisers in the statistics. The pub ID is five digits long.

RichAds clients can talk to their manager about this, and ask him to help with optimization.

17. How to set up Microbidding and what can I adjust my bids to?

Microbidding allows advertisers to increase bids for those sources you are most interested in and where you want to buy more traffic. Rather than changing the campaign’s bid, you can set a specific bid increase for a specific source.

Microbidding can be set for OS, browser language, creatives, pubs, and apps. Marketers can read how to set Microbidding up in the instructions or ask their manager for help.

What RichAds has in store for the future

18. What are your future plans? Do you plan to add some new ad formats?

In addition to growing the existing mini-apps through monetization and connecting new ones, we will also add and grow traffic in new locations.

As part of our plans, we plan to integrate new types of advertising into the Telegram mini-applications. Stay tuned for more news from us.

Conclusion

RichAds advertising network was the first network that allowed you to buy ads in Telegram and configure them inside the advertising cabinet. Right now, ads similar to push notifications are available inside Telegram mini apps. However, soon rewarded formats, video, and more will be added to the company’s advertising portfolio.

Now you know where and how to buy Telegram ads, and you see that Telegram paid ads are quite affordable (CPC from $0.02), it’s time to try them.

Be the first to run native ads in Telegram mini apps in RichAds! Reach explosive profits from the new format!

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

The post RichAds revolutionary release: new Telegram ads format now available on the platform appeared first on RichAds Blog.

Today, there are many ways to monetize, ranging from the widespread Google AdSense banners to participation in affiliate programs from Amazon and other advertisers or posting native paid articles.

Each of these methods has its pros and cons. For significant earnings with AdSense, a site needs to have a lot of daily traffic. Successful affiliate programs require a super-loyal audience, and paid articles make a profit once.

What if you don’t want to overwhelm your website with banners but still want to get additional income every month? Then try monetization with push ads subscriptions.

What is push ads?

Before you decide to start earning with push ads, we should take a step back and understand how traffic monetization is formed by push-subscriptions and what push ads is.

You’ve definitely seen small windows with an offer to subscribe to notifications on some websites. As a rule, it does not distract attention and does not take up much space. This is the first step in generating push traffic.

The user decides whether to subscribe to notifications or not. The data on the user’s consent is encoded, and he gets into the base of a particular advertising network with which the publisher cooperates. 

This is the moment where the role of the publisher in the formation of push traffic starts and ends. He simply provides his website to host the subscription window and gets paid for this.

The user does not need to leave personal information. This can be important for advertisers in countries where the collection of personal data requires additional banners and explanations.

What happens next? Even when users leave the site, they will continue to receive notifications from the ad network, but they will not associate them with you or your website.

At the same time, the publisher begins to receive the payment for each click on the push notification, which was made by the user who subscribes on their website.

Advantages of monetization on push subscriptions

Pros of monetization on push ads can be summarized in a few points:

1. There is no need to place ad banners directly on a website.
2. You can combine push ads monetization with ads from Google AdSense and similar services.
3. It is very easy to start the process of earning.
4. The placement of the code does not affect SEO and other website performance.
5. Push notifications monetization is user-friendly for your website visitors.

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

How to start monetization with push subscriptions at RichAds advertising platform?

The process of monetization on push notifications from RichAds is simple and consists of 3 steps.

1. Register a personal publisher’s account.

We are open to cooperation even with fresh publishers. Therefore, we removed the restrictions on minimum visits to the website and canceled the obligatory site moderation process.

2. Install the code on your site.

A personal manager, which every publisher gets, will help you with this step. The process is not complicated. With the help of step-by-step instructions and the manager’s support, anyone can do this.

3. Earn your first profit.

RichAds has flexible terms of cooperation. Payments can be received twice a month or less often. Calculations are available in various payment systems. Payouts start with $10.

Why choose RichAds for monetization?

RichAds is a unique RTB advertising platform with a long history. From the beginning of 2018, we have been developing our own brand for push traffic distribution.

Our publishers grow their income up to 30% compared to other push providers.

Why choose RichAds for Publishers:

1. The most well-known websites, as well as usual ones, are among our partners.
2. Unique algorithms which deliver the most relevant ads.
3. Publishers can choose which ads to show and which not.
4. Bidding based on highest CPC.
5. Personal Account Manager during the partnership
6. Flexible payout terms
7. Popular payment methods
8. There are no restrictions on minimum visits and website content.

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

The post How to monetize your website with push subscriptions at RichAds appeared first on RichAds Blog.

We are thrilled to share our conquest of new heights for the RichAds advertising network — receiving the award for the best traffic source at the Affiliate World Forum Awards 2024!

This nomination underscores our passion for continuous improvement year after year, fueled by your boundless support.

What is the Affiliate World Forum Award?

The Affiliate World Forum Award is a prestigious award presented within the framework of the Affiliate World Forum conference. It is an event where leading marketers, companies, and affiliate industry experts celebrate their achievements.

The award ceremony took place in Dubai on February 27, 2024, at the InterContinental Dubai Festival City hotel. In this exact place we were recognized as the best traffic source by the Affiliate World Forum Award.

For RichAds this is an important accolade as it is a recognized award within the affiliate marketing industry.

To be nominated for this award, participants must actively engage in affiliate activities for at least a year. The selection process includes online voting by members of the Affiliate World Forum, with votes counted based on the participant’s reputation on the forum.

Conclusion

We thank you for your high appreciation of our work and platform. We will continue to develop the RichAds advertising network by adding new features and improving sources for your stellar results.

As in 2023, we maintain our focus on the Gambling vertical, for which we have curated whitelists for all top geos. However, you can also run campaigns in any vertical that suits you and share your case studies with us. Stay with us and earn together with RichAds!

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

The post RichAds won the best traffic source nomination from the AWFA appeared first on RichAds Blog.

In this RichAds advertising network review, we’ll take a closer look at what this platform has to offer advertisers and how it can benefit your business.

Ad networks are essential for delivering ads in an effective and cost-efficient manner. By connecting publishers and advertisers, these networks provide a way for businesses to reach their target audiences more efficiently. One such network worth looking into is RichAds. Let’s dive into the RichAds.com review to know more about it.

RichAds is a cost-per-click (CPC) and cost-per-thousand (CPM) ad network that works with both advertisers and publishers. It offers a wide range of features and benefits that make it an attractive option for businesses of all sizes.

What is RichAds?

RichAds is a CPC ad network that connects advertisers with publishers in order to deliver ads effectively and efficiently. Its features are meant specifically for affiliates who are media buyers, performance marketers, and advertising agencies.

Businesses of any size can use this network to promote their products and services to a wider audience.

It has been around since 2018 and has evolved from being a push notification ads provider (known as RichPush) to an advertising platform that has multiple advertising formats. RichPops is the company’s second ad network, launched one year after RichPush. Obviously, it allowed you to buy pop ads.

A platform called RichAds was launched in 2020 that unified all formats under a single brand.

What are the different ad formats available in RichAds?

From just offering push notification ads, RichAds.com now offers 6 ad formats. These are:

• web or classic push ads,
• in-page or iOS push ads,
• calendar push,
• popunder ads,
• direct click ads,
• and native ads.

1. Push notifications ads

Push notification ads are everywhere nowadays. And there’s a good reason for that — they’re incredibly effective. Studies have shown that people are far more likely to open a push notification than they are an email or even a text message. That’s because we’re conditioned to respond quickly to notifications since they usually indicate something important. 

RichAds is one of the first platforms that introduced push ads when this ad format was still in its infancy. At that time, the company was still named RichPush.

2. In-page push ads

In-page push ads are a type of ad that has become increasingly popular in recent years. This is because they offer a number of advantages over other forms of marketing, such as pop-ups and banner ads.

One of the main benefits of in-page push ads is that it looks like a regular push notification, which is why the CTR of this type of banner ad (which is what it actually is) is higher than typical display ads. In-page push ads are less intrusive than traditional pop-ups, as they appear within the content of the page rather than taking over the entire screen.

3. iOS calendar push ads

iOS Calendar Push Notification Ads are a type of ad that imitates the look of classic push notification ads but is delivered using the default calendar app of iOS. This solves the limitation of classic push notification ads not being delivered on iOS devices. 

The ad is displayed on the lock screen or in the notification center just like a regular push notification. When tapped, it takes the user to the advertised event or offer’s landing page. These are a great way to reach iOS users with timely and relevant information.

4. Pop ads

Pop ads are a type of advertising that appears in a new window or tab. They can be used on both desktop and mobile devices, and they’re often used to promote special offers or lead capture forms. They appear when the user clicks on any part of the page that they are actively viewing.

Pop ads are one of the most popular types of advertising nowadays, and there are several reasons for this. First of all, they are relatively inexpensive to produce, so even small businesses can afford to use them. Also, pop ads can be very eye-catching and attention-grabbing, which makes them more likely to result in a sale.

5. Domain redirect ads or direct-click ads

These are full-page ads that appear in place of parked and expired domains. If a user visits an expired domain, he will be redirected to an advertiser ad. They are also called direct-click ads because there is no need for the user to click on any part of the page in order for the ad to appear, so the user will not notice anything different.

Because domain redirects open in full, the user sees the entire message clearly and without obstruction, making click-thru rates high and chances at conversion even better.

6. Native ads

Native advertising is well known for blending seamlessly into the content of the website on which it appears. The advertisements do not stand out on the web page and do not annoy potential clients.

There are 10 million impressions per day of native traffic in RichAds. The majority of their traffic comes from the web, while only 5% comes from in-app traffic.

What about money? RichAds pricing

The minimum cost per click (CPC) for push notifications at RichAds starts at $0.005.

After selecting the destination country, each country’s recommended and minimum CPC can be seen in the campaign settings.

Prices and volumes of available traffic in RichAds are easier to see and evaluate in tables. Since the main formats are still push ads and pops, tables have been prepared for them.

It seems that the push stats also contain information about in-page pushes and calendar push notifications.

Ad campaigns on pops traffic at RichAds work according to the CPM (Cost per Mille) — payment is made for a thousand impressions.

The minimum price depends on the country and starts from $0.5.

As can be seen, the top countries for push ads and pops are slightly different. However, this can only work in a lux if you start with push ads and scale with pops.

Domain traffic or direct click also works on the CPM model, just like pops. The price for buying such traffic starts from $1.5.

CPC for native ads starts from $0,001.

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

What is the minimal deposit at RichAds?

RichAds offers a $150 minimal deposit. With this deposit, you can launch an unlimited number of campaigns and utilize all of RichAds’ features. 

If you deposit $500, you will receive a personal manager who can consult with you on any issues and set up and optimize your campaigns. In addition, managers can provide clients with a whitelist and prepare creatives for free.

If you make the first deposit of $3,000, you can get +5% of the deposit and ultimately put your campaigns in the hands of managers. Recently, a $10000 plan appeared in thу ad network. It allows to be in touch with the manager 24/7 and get the best results.

You can learn more about the loyalty program here.

How to add funds to deposits at RichAds?

You can make a deposit via Wire transfer, bank card, Сapitalist, or Payoneer.

Funding can be done in a few clicks. Find the prominent Add funds button in the top right corner.

On the page, you can select the top-up amount and see what features each option offers.

Best RichAds features for advertisers

RichAds has everything you’d expect from an ad network and then some. In this part of our RichAds review, we’ll discuss some of its features that we like best.

1. Conversion tracking

RichAds advertising network offers conversion tracking, so you can see how many sales or leads your ads have generated. This makes optimization within the platform so much easier.

There are three additional benefits to setting up conversion tracking in RichAds, and these are:

1. Use of Automated Rules
   You can utilize Automated rules properly since you can set up criteria based on the number of conversions, ROI, and EPC.
2. Use of Microbidding
   Once you receive calculated metrics based on conversions and profit, you can adjust bids per source and publisher ID instead of pausing it completely.
3. Use of Auto CPA
   You can set up Auto CPA so that RichAds’ AI will automatically adjust bids based on the results without any need for you to set up RichAds rules.

Setting up conversion tracking is pretty easy (you can find step-by-step guides for integration with 7 popular trackers in their blog). You just need to select the third-party tracker you are using, add RichAds as a traffic source in your tracker, then add the tracking domain name you are using. RichAds will automatically track conversions for all your campaigns running under the same domain name when set up properly.

2. Split testing

Another great feature of RichAds is split testing. This allows you to test different versions of your ad to see which one performs better. You can set-up up to 10 different ad creatives in one campaign.

To top it off, you can choose which ad gets higher priority based on click-through rates or conversion rates instead of arbitrarily assigning priority weights.

3. Detailed reporting

RichAds also provides detailed reporting that shows you how your ads are performing. You can see how many impressions your ad has received, how many clicks it’s gotten, and what the conversion rate is. This information is valuable because it allows you to optimize your campaigns for better results.

If you have set up conversion tracking, you will also be able to see crucial calculated metrics in one dashboard, so you won’t have to go back and forth between RichAds and your tracker.

4. Categorized traffic sources

One of the things I liked best about this ad network is that it has already categorized its sources into four: premium, standard, remnant, and new. With these categories in mind, you would already know what to expect from the traffic that you buy.

If you buy the premium traffic, you would expect better performance for a higher price. If you buy the remnant traffic, you can expect low-quality traffic, albeit low CPC rates.

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

How to use RichAds?

Now that we’ve gone over the different types of ads available on RichAds, let’s take a look at how to use the platform. Here is a short RichAds.com review on launching its services.

1. Choose your ad format

The first step is to choose the ad format that you want to use. As we mentioned before, there are five different types of ads available on RichAds: push notifications, in-page push, calendar push ads, pop-ups, and domain redirects.

Calendar push ads can be found under the Push section.

2. Add your ad creatives

Now it’s time to create your ad. RichAds offers a simple and easy-to-use interface that makes creating ads quick and easy. You can upload up to 10 ad creatives per campaign.

If you plan on using push ads and in-page push ads, you have the option to let RichAds’ team add custom-designed creatives that they think will perform well with your campaign (for free!)

3. Select your targeting options

The next step is to select your targeting options. RichAds offers a number of different targeting options that you can use to make sure that your ads are being seen by the right people.

You can target by location, language, device type, operating system, carrier, and several advanced filters.

4. Set your budget

The next step is to set your budget. You can have a daily budget or a lifetime one. You can even choose to either spend your whole budget ASAP (if you want to gather data faster) or spend it evenly throughout the day so you’ll have well-distributed data.

5. Launch your campaign

Once your ad is created, it’s time to launch your campaign. It will first go through approval which takes a few minutes if submitted on a business day.

RichAds will then start serving your ads to the people who match your targeted filters upon approval.

6. Monitor your results

The final step is to monitor your results. This ad network provides detailed reports that show you how your ads are performing in an easy-to-understand interface.

You can see how many people have seen your ad, how many people have clicked on it, and how many conversions you’ve made. You may also see useful information such as Winrate, CTR, conversion rate, ad rank, and more. These can help you evaluate your bidding strategies.

RichAds pros and cons

To properly evaluate RichAds advantages and disadvantages, here are some questions I believe we should answer:

Is RichAds good?

Yes. Based on ads we’ve run in RichAds, we can say the quality of the traffic is pretty good. It worked specifically well for Dating, Gambling, and App Install verticals.

Is RichAds legit?

After using it for more than a couple of years, I can definitely say it is a legitimate ad network with good quality traffic.

Is RichAds safe?

If you are talking about how safe your personal and financial information is in RichAds, I can say they’re fairly safe. None of our private information has ever been leaked.

How easy is it to join?

As an advertiser, creating an account and running ads is quite easy and self-explanatory. To start running ads, though, you need first to fund your account. At the same time, RichAds’ minimum deposit amount is $150 for self-service ad management.

RichAds earning tricks

Earning tricks for a successful launch at RichAds stand on creatives, different devices, and tools for auto-optimization.

1. Separate campaigns (desktop, mobile, tablet).
   When it comes to mobile or desktop, the user’s experience is crucial. Smartphone users receive a lot of notifications. Among all of them, some notifications may be lost. If that occurs, conversions will be hampered. Similarly, desktop notifications will be 100% noticeable due to the small number of notifications on computers.
   At the same time, different devices have various bid costs. So this is one more idea of how to spend the budget wisely.
2. Launch your campaigns with at least 3-5 creatives.
   The rule is as old as the world: prepare at least 3-5 creatives for your advertising campaigns. First of all, this will give you more opportunities to find the creative that users will like. Here’s a case study from RichAds showing how only one in five creatives brought in leads.
3. Use Target CPA and Automated rules for auto-optimization.
   RichAds team recommends to use its tools for auto-optimization. They will savе your time and money.
   

RichAds case study

Сase studies from RichAds can be found in a separate section.

Here are some of the latest ones:

• Gambling Offer On Bangladesh With 119% ROI Using Pop Ads
• Dating On Germany With 37.17% ROI on in-page push ads
• mVas Offer On Peru With A 180.58% ROI (CPA $0.32)
• 310% ROI With Gaming Mobile Subscriptions on popunder ads in Mexico

RichAds review 2024: the bottom line

Well, finally, we have finished with this RichAds.com review. So what can we conclude?

RichAds is a great ad network for publishers and advertisers alike. It has all the features you need to be successful and then some. If you’re looking for an ad network that can help you reach your target audience and generate more sales, RichAds is definitely worth considering.

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

The post RichAds review: does it stand out among the rest? appeared first on RichAds Blog.

Affiliate World Asia in Bangkok is one of the top affiliate marketing conferences. AWA event have no focus on some particular vertical but gives wide opportunities for networking.

Here is RichAds’ photo report about visiting the largest affiliate marketing conference in Asia.

What is Affiliate World Conferences in Bangkok? It is a special event for affiliate and performance marketers, e-commerce enthusiasts in general from all over the world. It’s a conference that unites many businesses in one place for 2 days. 

This year AWA conference attracted more than 5,500 participants. The profits and benefits of such a community are enormous.

The RichAds advertising network team was not able to miss this event. In spite of the team’s busy schedule, we enrolled in this AWA conference even though we had already attended SiGMA in Malta, AWA in Barcelona, Gaming conference in Athens and other events.

Comparing Affiliate World in Bangkok to a similar conference in Barcelona, AWA Asia came out on top in terms of useful activities and networking opportunities.

Let’s take a look at how the conference went in 2023 in our report.

What was Affiliate World Asia like in 2023?

Affiliate World Asia also known as AWA is a two-day affiliate marketing conference held in Bangkok from 7-8 December 2023. The conference gathered more than 5500 participants, 40+ traffic sources, 120+ advertisers and 170+ affiliate networks. 

The conference in Bangkok was full of activities: main and breakout stage for expert speakers, special zones for networking and entertainment, and of course company booths. There were more than 200 booths at AWA in Bangkok. All of them were divided into 4 categories: traffic sources (including RichAds), affiliate networks, direct advertisers and service providers. Of course, it is unreal to count companies and people who attended the conference without booths; there was much more diversity here at AWA in 2023.

Also, the conference provided various zones for communication (networking zones, business hubs, and more). So if you are tired of networking and walking through the venue, you can take a break and grab expertise from the public speeches of the experts on one of the stages or just relax.

The location and participants offer many interactive activities (games, contests, giveaways, photo booths and so on) and a special podcast booth for recording podcasts with professional equipment and tech specialist. So, you will definitely have no time to be bored.

You can feel the vibe of AWA conference in Bangkok in our video.

RichAds team at Affiliate World Asia in 2023

At the conference in Bangkok, RichAds’ advertising network team included representatives from all departments (sales, customer service, marketing). Company’s founder — Eugene Valuev — and representatives of the RichAds product team attended the conference too. RichAds team had a booth shared with our CPA network Yellana.

Get familiar with RichAds if you don’t already know about us. RichAds advertising network offers push and in-page push traffic, popunder, native, and direct click ads. Gambling, Finance, Dating, Soft, and Nutra are the main verticals we work with. The platform offers high traffic volumes (5+ billion impressions per day), useful optimization features, and managers provide white-lists and creatives for free.

RichAds advertising network had its own booth at this conference and of course there was no shortage of merchandise.

At SiGMA, our team members participated in three panel discussions, which you can see here, but this time the focus was on networking and business connections.

Despite this, our representatives recorded two podcasts during the conference. We were particularly impressed with the recording booth with professional equipment and technicians. Anastasia Kazakova, CCO at RichAds, talked about launching gambling ads on popunders with affiliate marketing influencer KJ Rocker. Veronika Ponomareva, Head of Customer Service, was interviewed by Traffnews media.

Darya Garbuzova, Head of PR Department at RichAds

The results of the AWA conference in Bangkok

Of course, we will see the exact result after working with the leads and making stats summaries, but now we can say that the conference was super productive for the whole team (sales, account, product, and marketing managers).

We had a chance both to communicate with our current clients and partners and find new profitable contacts.

In terms of marketing cooperation, we also agreed on various activities and found new opportunities for PR.

Did you miss the chance to meet with us in Malta? No worries, let’s connect!
Contact Nastya Burmeleva, Sales Manager at RichAds team via Skype,
e-mail: nastya.burmeleva@richads.com or telegram: @nastya_richads

Networking at AWA conference in Bangkok 2023

Did you miss the chance to meet with us in Malta? No worries, let’s connect!
Contact Nastya Burmeleva, Sales Manager at RichAds team via Skype,
e-mail: nastya.burmeleva@richads.com or telegram: @nastya_richads

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

The post Affiliate World Asia in Bangkok: See event photos from RichAds appeared first on RichAds Blog.

Each year RichAds team attended SiGMA Europe Conference in Malta.

Let’s have a look at how this top affiliate conference looked from the inside.

SiGMA Europe Conference in Malta is a leading event in the iGaming sector. It brings together affiliate marketers from around the world to exchange knowledge, network, and discover the latest trends in the industry.

Malta is one of the first European states that started to regulate the gambling sector 20 years ago. So for now it is one of the centers of this global iGaming industry. Its business-friendly government and the strong reputation of its regulator make it a natural choice for SiGMA’s presence in Europe and a solid foundation for the future of the industry.

This time the weekly event bought together a record-breaking 25,000 delegates from across the globe.

Feel the vibe of the hottest iGaming conference — SiGMA Europe Conference in Malta.

RichAds team at SiGMA Europe Conference 2023

The RichAds team has attended this conference for many years. And what is more, last year we won the best iGaming traffic source competition by SiGMA. RichAds advertising network was called the best advertising network to run gambling ads campaign. Lear more about us here.

This year, Vasilii Gamov, Chief Marketing Officer at RichAds attended this conference and had 3 panel discussions about Finnish marketing, growing iGaming brands, and AI changing our industry. You can find the recordings below or at RichAds Youtube channel.

Vasilii Gamov, CMO at RichAds thoughts about how was the SIGMA Europe in 2023

SIGMA Europe is the greatest event for iGaming industry. With SIGMA, you’ll have the opportunity to network with industry leaders and innovators. During this conference week, I have had a lot of meetings, partnerships, and deals with my friends.

I also had 3 panel discussions and a podcast record with Affpal (Stefan Muehlbauer) where we shared our insights on how to grow your content marketing.

Events like SIGMA Europe conference is a great chance for networking. And ofcourse it provides a deep understanding of industry shifts, which is crucial for staying ahead in a dynamic market. The year is come for its end and its time to use the knowledge that we get at SIGMA 2023 for updating the company strategy. 

From our view such Conference is a costly investment but here you invest in relationships and knowledge, which often yields benefits beyond financial gain. In most cases, we see a return within six months.

The payoff period is also strongly influenced by the amount of your investment. We bought a booth at Sigma last year and brought a team and a lot of merchandise. In about 3-4 months, this cost was recouped. As a comparison, this year was a year of tests and checking local conferences, so we spent a lot of time there. Thus, we arrived at Sigma just with a few colleagues but with a lot of meetings and activities planned. What can I say, I paid off all our investments on the 1st day. 

What I can see is Sigma’s growth is permanent, and you can be sure we’ll be back next year with a booth and our team.

 

RichAds on the conference: see event photos

Did you miss the chance to meet with us in Malta? No worries, let’s connect!
Contact Nastya Burmeleva, Sales Manager at RichAds team via Skype,
e-mail: nastya.burmeleva@richads.com or telegram: @nastya_richads

What is RichAds?
🔝 Push and pop ads,
🔼 Domain redirect traffic,
🔝 CPM for domain ads starts from $ 1.5,
⏫ CPC for push ads starts from $ 0.003,
🔼 CPM for pops — from $0.5 in Tier 3, $1 in Tier 1,
⏫ large volumes of available traffic in more than 200 geos.

Watch RichAds speeches at panel discussions on SiGMA Malta 2023 right now

Vasilii Gamov, CMO at RichAds attended 3 panel discussions at SiGMA Malta 2023.

The pannel discussions were about:

• Finnish gambling marketing,
• growing iGaming brands,
• and AI changing our industry.

Panel discussion “The current landscape in the Finnish iGaming industry”

RichAds team has great expertise in the Gambling industry. And what is more, RichAds won the Best iGaming traffic source of the year nomination by SiGMA last year! No wonder that our team was asked to join the panel discussion about the Finnish iGaming industry at the conference.

Panel discussion “Building a winning iGaming brand in 2023’s digital arena”

Who attended this panel discussion on SIGMA Malta in 2023:

• ❗ Renz Gonzales, Head of Business Development, Propellerads,
• ❗ Vasilii Gamov, CMO from RichAds,
• ❗ Sergejs Ponomarjovs, Group Head of Seo form SEOBROTHERS,
• ❗ Txema Yermoso, CCO from Revpanda.

Sergejs Ponomarjovs and Txema Yermoso joined RichAds webinars about Gambling vertical in affiliate marketing. Sergejs Ponomarjovs attended the webinar called “The iGaming landscape in 2023 & 2024”, you can watch it here. Txema Yermoso was an expert in Richads round table about Casino, the video can be found on our Youtube channel here.

Panel discussion: How AI transforms online Gambling industry

This panel discussion from SIGMA Malta 2023 explains how AI transforms the online gambling industry from the technical and marketing side.

Who attended the discussion about AI in the online Gambling industry:

• ❗ Vasilii Gamov, CMO at RichAds,
• ❗ Andrew Naudi, Partner&CIO from NOUV,
• ❗ Stephen Lazarionok, CTO from ZingBrain AI.

The conference is over, but you can still ask your questions! We are here to answer them!
Contact Nastya Burmeleva, Sales Manager at RichAds team via Skype,
e-mail: nastya.burmeleva@richads.com or telegram: @nastya_richads

What is RichAds?
🔝 Push and pop ads,
🔼 Domain redirect traffic,
🔝 CPM for domain ads starts from $1.5,
⏫ CPC for push ads starts from $0.003,
🔼 CPM for pops — from $0.5 in Tier 3, $1 in Tier 1,
⏫ large volumes of available traffic in more than 200 geos.

Check out more affiliate marketing insights at RichAds’ Youtube channel

The RichAds YouTube channel is an excellent source of information on all aspects of affiliate marketing. The channel features short videos, webinars, and roundtable discussions with experts. What is more, you can find there video interviews with the industry experts.

There are at least 6 webinars and round tables on Gambling topics and 3 interviews with Gambling experts such as:

• Martins Lasmanis, CEO of Media 24 and Valentin Darechkin, CCO discussing “How to skyrocket SEO iGaming company?”,
• Taras Sorokin, Financial analisyst from Brofist.Partners talking about “How Gambling advertisers can increase CR and evaluate traffic quality”,
• Oleksii Arkhymovych, Affiliate manager from the MyLead CPA network sharing his insights about “How to run iGaming in LATAM and earn $1.000.000”,
• and much more.

On the channel, you can find a lot of tips and tricks as well as webinars for the main verticals:

Feel free to Subscribe to our YouTube channel and click the bell icon not to miss new videos! We plan to add up to 10 videos each month. Stay tuned for our next video. Visit RichAds Youtube channel!

What is RichAds?
🔝 Push and pop ads,
🔼 Domain redirect traffic,
🔝 CPM for domain ads starts from $ 1.5,
⏫ CPC for push ads starts from $ 0.003,
🔼 CPM for pops — from $0.5 in Tier 3, $1 in Tier 1,
⏫ large volumes of available traffic in more than 200 geos.

The post SiGMA Europe 2023: See event photos and videos from RichAds appeared first on RichAds Blog.

Each summer RichAds team attended Affiliate Marketing Conference in Barcelona. This is a two-day event taking place on 12-13 July 2023.

Let’s have a look at how this top affiliate conference looks from the inside.

What is the Affiliate World Europe?

The AWE Conference in Barcelona is an annual event that brings together affiliate marketers from around the world to exchange knowledge, network, and discover the latest trends in the industry. It is a premier gathering where marketers, advertisers, publishers, and other professionals come together to explore innovative strategies, discuss best practices, and learn from industry leaders.

Affiliate World Europe taking place on 12-13 July 2023 in Barcelona.

The AWE Barcelona conference organizers describe it as the world’s #1 performance marketing event, and it appears as it is true for the 2023 conference:

RichAds team at Affiliate World Europe 2023

The RichAds team has attended this conference annually since 2019 (except during Covid’s era, of course). This time in addition to RichAds’ main product — the advertising network — we presented two new products.

What we are brining to present at the affiliate conference?

• Search arbitrage from RichAds, 
• CPA network Yellana.

RichAds team on the conference

We sent a star-studded delegation consisting of top representatives from the following departments: 

• Eugene Kuznetsov, Chief product officer,
• Vasilii Gamov, Chief Marketing Officer,
• Daria Maichuk, Head of Customer Service,
• Daria Kuimova, Senior Account Manager,
• Viktor Bosak, Head of Product (search arbitrage).
  

What is RichAds?
🔝 Push and pop ads,
🔼 Domain redirect traffic,
🔝 CPM for domain ads starts from $ 1.5,
⏫ CPC for push ads starts from $ 0.003,
🔼 CPM for pops — from $0.5 in Tier 3, $1 in Tier 1,
⏫ large volumes of available traffic in more than 200 geos.

RichAds view on the AWE 2023

Vasilii Gamov, CMO at RichAds

The AWE Conference showcases the latest developments, strategies, and technologies in the affiliate marketing industry. 

This time we see a lot of companies working with gambling, betting and nutra as well as e-commerce and whitehat. Everyone can find something that suits them.

The organisation of the event itself was top-notch: a huge room, lots of stands, areas for resting and chilling, drinks, snacks. Everything was at its best.

There were many current clients and partners we met at the conference as well as many new acquaintances we made. 

In general, this conference was as productive as possible for all RichAds products but new search arbitrage trend was especially on top.

Vasilii Gamov, CMO at RichAds thoughts about how was the SIGMA Europe in 2023

SIGMA Europe is the greatest event for iGaming industry. With SIGMA, you’ll have the opportunity to network with industry leaders and innovators. During this conference week, I have had a lot of meetings, partnerships, and deals with my friends.

I also had 3 panel discussions and a podcast record with Affpal (Stefan Muehlbauer) where we shared our insights on how to grow your content marketing.

Events like SIGMA Europe conference is a great chance for networking. And ofcourse it provides a deep understanding of industry shifts, which is crucial for staying ahead in a dynamic market. The year is come for its end and its time to use the knowledge that we get at SIGMA 2023 for updating the company strategy. 

From our view such Conference is a costly investment but here you invest in relationships and knowledge, which often yields benefits beyond financial gain. In most cases, we see a return within six months.

The payoff period is also strongly influenced by the amount of your investment. We bought a booth at Sigma last year and brought a team and a lot of merchandise. In about 3-4 months, this cost was recouped. As a comparison, this year was a year of tests and checking local conferences, so we spent a lot of time there. Thus, we arrived at Sigma just with a few colleagues but with a lot of meetings and activities planned. What can I say, I paid off all our investments on the 1st day. 

What I can see is Sigma’s growth is permanent, and you can be sure we’ll be back next year with a booth and our team.

 

Did I miss the chance to meet with you in Barcelona? No worries, let’s connect via Skype, Telegram, or e-mail to discuss the recent trends in Search Ads and Arbitrage, and how we can push our businesses forward together.
Contact Viktor for more detailes via Skype – live:viktor.bosak; Telegram or mailto:sfa@richads.com.

Meet the Yellana team at AWE 2023

Yellana is a brand new CPA network with exclusive offers. Its main verticals are: Gambling, Betting, Software, Apps and Dating.

This year Yellana team was presented by the Head of CPA network — Anastasia Titova.

Anastasia Titova, Head of Yellana CPA network

The AWE in Barcelona stays one of the biggest and most profitable events in our market. 

There were a lot of brands (advertisers) as usual, but I also found that many of them came without a booth this time. It could be explained by the fact that AWE took the strong leadgen-oriented course – even stickers for the badge were half with different leadgen types offers. Therefore, some verticals were hidden, which was a little bit odd – the biggest booths belonged to Gambling companies. But we caught some interesting contacts for leadgen. Also, there were Crypto and Forex companies who are looking for traffic.

When it comes to affiliates, there were teams that looking for Sweepstakes, Gambling, and Cryptocurrency.

Should we attend Affiliate World Conference next year? It is worth thinking about it, especially if Sweeps, Finances and Leadgen offers will make up a larger part of us than now. 

Talking about Affiliate World Conference 2023 results I would like to say that it was extremely profitable for us. But for us it’s too early to think about a separate booth, it’s better to attend the next affiliate marketing conference with a team of at least 2 people.

Contact Anastasia, Head of Yellana network via Telegram or Skype: anast.titova

Networking Opportunities in Affiliate World Conference 2023

This affiliate marketing conference offers a unique platform for affiliate marketers to connect with like-minded professionals, industry experts, and potential business partners. By attending, you’ll have the chance to build valuable relationships, collaborate on new ventures, and expand your professional network.

The RichAds team met many partners at the conference. Here are some of the conference speakers:

• Anna (Anca) Gita from Maxweb speaсh was about “VSL to Native Ads: Pre-Sells With Personalization & AI”,
• Alex Gryzunov, Head of Sales from PIN-UP Partners talked about “Mastering the iGaming Sector: Insights and Tactics for Affiliates to Thrive in the Evolving Market”.

Both of these great speakers participated in different activities at RichAds Youtube channel. You can watch the webinar about How to run Nutra offers in the USA with Anna Gita and Casino and Betting round table with Alex Gryzunov.

There were many current clients and partners we met at the conference as well as many new acquaintances we made. 

Alex Gryzunov, Head of Sales, PIN-UP Partners

RichAds partner – dr.cash – Nutra CPA network

Mostbet partners

Partner from MaxWeb Affiliate Network

Partners from Kaminari.click

RichAds patner -dr.cash, Nutra CPA network

The conference is over, but you can still ask your questions! We are here to answer them!

Contact Anastasia, Head of Yellana network for more details via Telegram or Skype: anast.titova
Contact Viktor, Head of Product (Search Ads and Search Arbitrage) via Skype – live:viktor.bosak or Telegram
Contact Anastasiya, Head of sales at RichAds team via Skype: anastasia.zhukovskaya

What is RichAds?
🔝 Push and pop ads,
🔼 Domain redirect traffic,
🔝 CPM for domain ads starts from $ 1.5,
⏫ CPC for push ads starts from $ 0.003,
🔼 CPM for pops — from $0.5 in Tier 3, $1 in Tier 1,
⏫ large volumes of available traffic in more than 200 geos.

The post Affiliate World Conference 2023: See event photos from RichAds appeared first on RichAds Blog.

The long-awaited feature of Multigeo appeared in Richads advertising network. It allows to duplicate a new campaign for other geos in two clicks.

Let’s figure out how it can make your advertising life easier.

What is Multigeo and why is it needed?

Generally, the Multigeo function allows affiliates to add several geos to a single campaign. Several advertising networks implement the function in this way. The RichAds team modified this feature to make it more convenient for affiliates.

What is the reason for this? A campaign with multiple geos seems attractive because one campaign can be created more quickly than multiple campaigns.

This strategy, however, has several disadvantages:

• First of all, bid costs differ between countries, which can significantly impact campaign expenditures.
• In addition, the optimization process will be complicated by multiple geos within the same campaign. It is clear that specific traffic sources can be more effective in one country than in another. In this case, it is unclear how to optimize a campaign that is tuned to multiple countries at once.

At RichAds, any new campaign can be duplicated for another geo with the same settings rather than creating one campaign for several countries. From an optimization and spending perspective, this option seems much more practical.

Multigeo feature for advertising campaigns: how to set it up?

Multigeo can be added in two clicks anytime a marketer creates a new ad campaign.

To do this, find the Additional campaigns block below the Create button.

! It is important to remember that the Multigeo feature can be used only when a marketer creates a campaign. The Additional campaigns button is not available for active campaigns.

Checking this box allows to create a copy of the campaign for a new geo or another ad format. A campaign can only be duplicated to other geos (up to 20 countries) or other ad formats (Multiformat feature).

In order to create a campaign for another geo, you only need to select a country. The recommended bid value will appear next to it. CPC rates can be adjusted according to your preference.

Thus, you can create up to 20 campaigns with similar settings for the geos you are interested in.

Multigeo can be enabled for any new advertising campaign on push, page, pop, and direct click traffic, regardless of your chosen campaign (Target CPA, Manual CPC, or Performance mode). However, Multiformat is only available to push clients when creating Manual CPC campaigns.

The Multiformat and Multigeo functions are not implemented for the Native ad format, which is in beta testing.

What data is duplicated in the new campaign?

The Multigeo feature will transfer all creatives, links, and campaign settings to the new campaign. Obviously, there is no way to duplicate regions and cities in an ad campaign in another country.

All data will be transferred to the duplicate campaign whenever you set up Automated rules or Micro bidding.

! It is possible to duplicate all advanced targetings except for carriers, browser languages, IP addresses, and ISPs.

Conclusion

Multigeo in the RichAds advertising network allows the client to easily and quickly create a copy of the current advertising campaign and launch offers in many countries or channels (Multiformat feature).

At the same time, the system prompts you with recommended bids for each GEO and copies almost all the entered data. It is possible to create up to 20 duplicates for different geos and test them as quickly and conveniently as possible.

Boost your productivity with Multigeo!

What is RichAds?
🔝 Push and pop ads,
🔼 Domain redirect traffic,
🔝 CPM for domain ads starts from $ 1.5,
⏫ CPC for push ads starts from $ 0.003,
🔼 CPM for pops — from $0.5 in Tier 3, $1 in Tier 1,
⏫ large volumes of available traffic in more than 200 geos.

The post Create up to 20 doubles of the campaign with the Multigeo feature appeared first on RichAds Blog.

RichAds has released a new version of its reporting system. Despite changing the platform’s appearance and functionality, this element has remained the same for years. There’s no better time than now to improve it.

The next step is to tell you what is new and useful in reporting. The good news is that it has become faster and more convenient. However, we have also kept all of the useful features.

Meanwhile, we encourage you to compare the two versions of the report to make the transition easier.

Where can you find new reporting?

You can find reporting in its usual form under the “Reporting” tab in the site header. A new reporting option is now available nearby. It is called “Reporting β”.

For a few more weeks, both reports will be available. After that, the old version will be deleted.

How does an old reporting look like?

There are differences in the appearance between old reporting, also known as “Reporting,” and the advertising platform.

An old version looks like this:

How does the new reporting look like?

New reporting, or “Reporting β,” is made in the same style as the rest of the advertising platform.

In the new reporting page, instead of seeing all account statistics for the day, you see a list of the reports you generated earlier.

Here’s how Reporting β looks like:

Reporting has become faster and more convenient. How did we do it?

• New report’s location

Since the old reporting system is based on a different platform, you spend more time transitioning and uploading the report.

As a first step, we moved the reporting section to the existing platform. In contrast to the previous version, the transition time is minimal.

• Changes to the report generation flow 

Reporting in the old version loaded all the advertising account statistics for today immediately upon visiting the page. The process takes time. To generate a more complex report or a report for the previous period, you will need at least three requests (period, filter, segment), each reloading the page.

In the new reporting system, you can set the parameters (report name, filters, metrics, segments), request the desired report and receive it instantly.

• Metrics can be selected at the beginning of the process

Different metrics and segments will be available in the new report’s version. You can choose up to 3 segments or 1 segment if it’s a “Date, Hour” segment.

You can set the order in which metrics appear in the report by dragging the selected cards with metrics.

• Convenient report viewing

Previously, the report could be viewed directly on the online page. Now, when the “Open Preview” button is clicked, it opens in a convenient pop-up.

Is there anything that will stay the same?
1. In the “Open Preview” popup, you can still sort the data according to your preference.
2. Reports can be downloaded to your device in CSV format.

Conclusion

Reporting in the new version has been improved in every way: it’s faster and easier to use.

Within a few weeks, both reporting options will be available simultaneously. The old version will be closed on February 15, 2023.

Meanwhile, you can use the old tool while learning the new one.

What is RichAds?
🔝 Push and pop ads,
🔼 Domain redirect traffic,
🔝 CPM for domain ads starts from $ 1.5,
⏫ CPC for push ads starts from $ 0.003,
🔼 CPM for pops — from $0.5 in Tier 3, $1 in Tier 1,
⏫ large volumes of available traffic in more than 200 goes.

The post RichAds Launched New Reporting: See What’s New appeared first on RichAds Blog.