We want to make your way to success with pops as easily as possible. So we asked 7 top affiliate marketers about their experience of working with popunders.

Meet our affiliate marketing experts

Hot topics covered in the e-book

In our e-book, you’ll find the advanced guide and more than 100 answers to the most essential questions about Popunders!

Hot topics covered in the e-book:

• How to deal with the challenges of pop campaigns?
• Landing pages on Pops: how should they look to convert well?
• Which verticals and types of offers work best with Pops?
• What are the best GEOs for Pops and why?
• How to test offers?
• What to pay attention to while testing: conversions, ROI or smth else?
• How to set up your campaigns properly step-by-step?
• How to optimize Pops campaign like a Pro? What to pay attention to?
  
  + Related articles from our experts

Do you need some examples? Here it is!

What strategy for testing bids do you choose: low or high bids for the start?

“I have 2 strategies I would like to share.

The 1st one works great if you have a high budget. If you have a limited budget and don’t want to spend much money I would suggest a 2nd strategy.

1. Bid highest, so you can get the best quality traffic.
2. The second one you can find in this e-book”.

Download an e-book about Popunders for free

RichAds has exactly the traffic you need to succeed with popunders.

What is RichAds?
🔝 Push and pop ads,
🔼 Domain redirect traffic,
🔝 CPM for domain ads starts from $ 1.5,
⏫ CPC for push ads starts from $ 0.003,
🔼 CPM for pops — from $0.3 in Tier 3, $1 in Tier 1,
⏫ large volumes of available traffic in more than 200 goes.

The post Download RichAds e-book about Popunders for FREE appeared first on RichAds Blog.

Also, we have prepared an e-book about the Gambling vertical!

Download the webinar recording  + e-book for free 

Who are our experts?

Dmitry Sergeev RichAds Head of Growth	Elena Babichenko RichAds Head of Customer Success	Olga Stoyan Chief Marketing Officer at Gamingtec	Zakhar Surov Affiliate manager at Alfaleads

What’s on Webinar’s agenda?

1. Basics of gambling;
2. Guide to planning a successful push campaign;
3. Which creatives work for gambling + examples;
4. How, why, and when to use pre-landing pages;
5. How to test offers, creatives, and approaches;
6. How to optimize campaigns.

 Download the webinar recording  + e-book for free 

Here are the TOP pieces of advice from the experts:

Babichenko
RichAds Head of Customer Success

1. Geos for Gambling offers

Traditionally, the Gambling vertical is most profitable in Tier 1 countries, including Germany, Canada, and Scandinavian countries. But these countries have high competition and higher bids and they are regulated more, especially during the last few years.

Currently, the vertical is rapidly gaining momentum in:

• Asia (India, Thailand, Vietnam, Malaysia);
• Africa (Nigeria, Kenya, Ghana);
• Latin America (Mexico, Colombia, and Brazil).
• I would probably start with an offer in Tier 1 and Tier 3 to start.    

2. Profile of your target audience

First of all, make a profile of your target audience. Gambling isn’t about men only. Women gamble too. So, create ads that attract women as well. Secondly, start with 5-10 ads per campaign. 10 is better, plus, you can a/b test them.

3. Schedule and timing

Usually, people are more likely to gamble in the evening and on weekends. But I had a situation with one product: people started playing at 5 a.m. before going to work.

Currently, we have an obviously different situation, as people stay home. I recommend to run it all day long and then see when you get conversions.

4. Tips on creatives

Make shocking news. For example, a girl from London won 1M. It will be even better if you use a small town and don’t forget to add City macros in RichAds.

Get high-quality traffic here

What is RichAds?
🔝 Push and pop ads,
🔼 Domain redirect traffic,
🔝 CPM for domain ads starts from $ 1.5,
⏫ CPC for push ads starts from $ 0.003,
🔼 CPM for pops — from $0.3 in Tier 3, $1 in Tier 1,
⏫ large volumes of available traffic in more than 200 goes.

Olga Stoyan
Chief Marketing Officer at Gamingtec

5. How to choose an offer for promotion? 

Analyze payment systems integrated into the project, and I mean both deposits and withdrawals.

6. Welcome bonus

This is extremely important for the local market. Remember that players first compare welcome bonuses in different projects and only then choose where to play. 

7. Special bonuses

If you provide significant traffic with high payback to the casino, then you can ask the project about special bonuses for your players. This way, unique bonuses will be your competitive advantage.

Zakhar Surov
Affiliate manager at Alfaleads

8. Pre-landers: to use or not? 

Always use pre-lander. Success stories are always the right choice, but you can always try something different, it may be some kind of game tips.

9. Coronavirus creatives

If you want to use coronavirus creatives, always ask your manager because almost all casinos don’t accept them, unfortunately.

10. Don`t be afraid of the low rate because of only EPC matters.

Check the video below for even more…

Download the webinar recording  + e-book for free

Additional materials we will send you:

• Webinar recording itself;
• RichAds e-book “Gambling Ad Campaigns. Ultimate Guide”;
• Presentation “How to run successful gambling ad campaigns in 2020 with push traffic”;
• Special offers from Alfaleads;
• 2 bonuses from Gamingtec;
• Bonus from RichAds.

Get profit on Gambling with RichAds.

Get high-quality traffic here

What is RichAds?
🔝 Push and pop ads,
🔼 Domain redirect traffic,
🔝 CPM for domain ads starts from $ 1.5,
⏫ CPC for push ads starts from $ 0.003,
🔼 CPM for pops — from $0.3 in Tier 3, $1 in Tier 1,
⏫ large volumes of available traffic in more than 200 goes.

The post Watch the webinar ‘How to run successful gambling ad campaigns in 2022 with push traffic’ appeared first on RichAds Blog.

Some of the books are an excellent opportunity to see how the experts deal with their ad campaigns. What mistakes they have made and what lessons they learn. These are the best options to learn something new about top verticals and some ad formats as well. 

Both newbies and experienced marketers will find valuable tips from the books. Cases, tips from top affiliates, peculiarities of working with verticals, and examples of creatives are not a complete list of what you will find in the books from this list. 

Read these best affiliate marketing books and learn how to run profitable campaigns or improve your results. 

Top affiliate marketing books about the main verticals

Let’s start our conversation about the best affiliate marketing books to read with guides about the top verticals. Gambling, Betting, and Sweepstakes are some of the most popular verticals today. Betting and Gambling are more suitable for experienced marketers. Sweeps are perfect for learning affiliate marketing strategies.

Gambling ebook

The book will tell you everything you need to know before launching a casino ad campaign. This book about Gambling is written based on the experience of an affiliate marketer — Varun Keskar — who raised revenue from $5.000 to $15.000 per month using additional monetization methods.

This guide is primarily suitable for those who will launch casino ads on push notifications or pops ads. Our expert, Varun Keskar, runs gambling campaigns on them. Many of his tips will be rolled out for other formats, especially for landing pages and creatives.

What’s inside the book about Gambling?

• Tips for choosing geo and type of traffic.
• Analysis of the audience for gambling.
• Approaches to creatives and landing pages.
• The case itself.
• Additional ways to monetize gambling campaigns + statistics for them.

Among the best books about affiliate marketing, this one will definitely take its pride place. All settings, screenshots, statistics — everything will be inside.

Betting ebook

Betting is no less profitable than Gambling, but there is less competition. 

This book is suitable for beginners and will bring insights for those affiliates who have already run Betting. Have a note, Gambling and Betting are some of the most profitable niches to launch campaigns at RichAds.

The book consists of many helpful life hacks. And what is most important: there are many examples of creatives and landing pages. 

If you work with push notifications, you’ll find helpful launching, testing, and optimization tips. The book also has some valuable points about the betting audience, creatives, and landing pages that can be used for the other ad formats.

What is inside?

• Overview of 5 most popular sports.
• Tips for choosing geo and type of traffic.
• Links to the best affiliate programs.
• Approaches to creatives and landing pages.
• Tips for setting up an ad campaign.

Sweepstakes ebook

Sweepstakes are one of the best verticals to get started in affiliate marketing. And this is hardly the best book for Sweeps. In it, you will find a full analysis of the vertical and the experience of the 5 coolest world affiliates on each issue that we cover in the book.

Who are the experts?

⭐ IamAttila ⭐ Ian Fernando ⭐ Nick Lenihan ⭐ KJ Rocker ⭐ Servando Silva.

Let’s take a closer look at what’s inside. Sweepstakes have 4 types of offers, and they all work in different ways. The user only needs to leave their contact details in one type — SOI offers, and the conversion will be counted. For DOI offers, they will have to confirm the email address. CC Submit offers are the most difficult ones. The user will have to pay a small amount of money for participation in the raffle. The book analyzes each type of offer in detail, for example, what difficulties may be encountered, and gives their solutions.

In addition, the book contains information about:

• the best geos for different types of offers,
• overview of traffic sources for such offers,
• list of affiliate programs for sweeps,
• creatives, pre-landing, and landing pages examples,
• localization tips,
• thoughts on how to launch and optimize advertising campaigns.

This book is one of the best affiliate marketing books for beginners. All the essential aspects of working with Sweepstakes are described in detail, and the experts share their opinions in a question-and-answer format.

The best affiliate marketing books to read about push ads

There is one new advertising format in affiliate marketing — push notifications. They have appeared relatively recently, in 2018, and have already shown their effectiveness. If you are looking for a new ad channel, take a look at push notifications.

Unlike other ad formats that suffer from banner blindness, push notification ads are 100% visible. Moreover, the competition here will be noticeably lower than on Facebook or banners. CPC starts from $0.03, which is pretty cool.

Here are two affiliate marketing books about push notifications: the first covers the basics, and the second talks about the trends and experiences of top marketers in a Q&A format.

Complete guide for growth with push ads

If you don’t know anything about push notifications, this book is perfect for understanding the intricacies of working with this format.

What’s in the book?

• How push traffic is generated and why these are 100% real people.
• Which verticals are suitable for running push notifications?
• List of available targetings.
• A step-by-step guide for creating awesome push ads creatives.
• Specifics of setting up, testing, and optimizing a push notifications campaign.

Push ads trends for 2021

If you’ve already heard or launched push notifications campaigns, it’s time to deepen your knowledge and read how world-renowned experts launch their profitable campaigns.

The book contains the experience of 7 top affiliate marketing experts.

In the book, they answer all the main questions:

• What are the top geo and verticals for push notifications?
• How to set up a campaign?
• What mistakes did they make, and how to fix them?
• How to optimize push ads campaigns?
• Blacklists or whitelists: which is better for push notifications?
• How to scale on push notifications?
• Push advertising trends in 2021!

Bonus: The experts shared their examples of creatives for the first time ever!

The best books about affiliate marketing on pop ads

The list of best affiliate marketing books will be incomplete without including a book about one of the oldest ad formats — pop ads or popunders. 

Popunders consider the best format for learning affiliate marketing. There are no creatives or banners needed to launch an ad campaign. Prepare a landing page and go. This means that testing offers on pops is easier because there is one less element for tests.

Plus, the price is very lovely. CPM starts at $0.3 in Tier 3 countries. You can test without a hole in your ad budget.

At the same time, it is very important to know and understand the nuances of this traffic. It is not as simple as it seems at first glance.

The way to success with Pop ads

This book is an excellent guide for beginners and experts alike. At the beginning of each chapter, there are basic concepts about the format and tips about working with it. Then 7 experts answer questions about the topic of the chapter and share their experiences and mistakes.

The book has 6 chapters:

• Features of the advertising format.
• Verticals, geos, offers.
• Testing strategies.
• How to set up a campaign.
• How to optimize it.
• Converting landing pages for pops.

After reading all of them, you can understand whether it is worth trying pops for your offers or not.

Conclusion

Here are the best books to understand affiliate marketing. Download and read them, but do not forget that the knowledge must be applied and tested.

We have excellent premium quality push and pop traffic for that.

What is RichAds?
🔝 Push and pop ads,
🔼 CPC starts from $ 0.003,
🔝 CPM from $0,3 in Tier 3, $0,5 in Tier 2, $1 in Tier 1,
⏫ large volumes of available traffic in more than 200 geos.

The post 6 Top Books About Affiliate Marketing appeared first on RichAds Blog.

In our e-book about affiliate marketing, you’ll get some extra knowledge to make your work easier in 2021. All main trends of push ads are inside!

Be the first to get hot tips about push notifications in 2021.

What’s inside the e-book?

The book is constructed in the form of questions and answers. Each question is covered with responses from 7 experts. Sometimes they share opposite points of view on the problem. 

The e-book is divided into 4 chapters. They are the same as the main stages of running any push ad campaign + bonus:

• How to Start: best geos and verticals, tips on settings;
• How to Optimize: best rules for auto-optimization;
• How to Scale: main strategies and mistakes on scaling;
• Push Ads Trends 2021: what to expect from push ads.

Outcomes for 2020: Top Offers and Trends from the best CPA-networks and trackers.

Who are our experts?

We have asked 7 top experts who know all about running push advertising to share their experience and 2021 year’s predictions.

⭐ IamAttila;
⭐ Colin Dijs;
⭐ Ian Fernando;
⭐ Francisco Guerreiro;
⭐ Nick Lenihan;
⭐ KJ Rocker;
⭐ Servando Silva.

This e-book gives an excellent opportunity to look at push ads from both sides: push ads network and experienced advertisers. Find useful tips and tricks inside to be the first from the best affiliates who will run push ads in 2021.

If you’ll find these tips useful, feel free to share this e-book with your friends and colleagues. This is another step to spread the ideas of earning on push ads and help marketers to earn more.

You are also welcome to share your opinion on the questions from the e-book in the comments below. ?Your point of view may be useful for the other affiliate marketers and us. 

Try these recommendations in your campaigns and get profit with the best push ads network RichAds.

What is RichAds?
🔝 Push and pop ads,
🔼 CPC starts from $ 0.003,
🔝 CPM from $0,3 in Tier 3, $0,5 in Tier 2, $1 in Tier 1,
⏫ large volumes of available traffic in more than 200 geos.

The post Trends of Push Advertising from the experts. Download e-book for free appeared first on RichAds Blog.

This webinar provides useful information about push advertising and some other ad formats.

What’s inside the Betting pack of knowledge?

*webinar recording;

*presentation of all speakers;

*special e-book about Betting created especially for the webinar;

*list of bonuses and offers from speakers.  

🔻 Here it is 🔻

Who are our experts?

Dmitry Sergeev RichAds Head of Growth	Elena Babichenko RichAds Head of Customer Success	Alex Grus Business Development Manager at AdCombo	Tomas  Affiliate Manager at MegaPari

What’s on the Webinar agenda?

Tomas makes a short overview of betting vertical during the pandemic and shows cases.

Alex shares 5 steps for the profitable start on push ads. 

Dmitry and Elena share main points on setting up a push ads campaign.

Main points:

• Basics of sports betting and esports
• Best sports and esports games to launch + GEOs
• Main sports events in 2020
• Different approaches to running ad campaigns
• Testing tips
• Push ads optimization

🔻 Watch the webinar here🔻

Some words about e-book about Betting

The e-book contains all main steps: from choosing a popular sport, GEO, and an offer to tips on optimization.

A huge part of the e-book is dedicated to creatives strategies. We divided this part into two approaches:

• regular;
• dedicated to a particular sports event.

The e-book includes examples of images and headlines for both approaches.

Esports are also presented in the ebook. Why run esports? This part of the betting vertical showed huge growth in spring and saved a situation for the betting affiliate marketers. When you step your game up, you can change the focus from regular sports to growing esports anytime you like.

The best way to feel safer in these crazy times is to learn as quickly as possible. We are glad to share our knowledge and help you to avoid mistakes. Hope this amazing pack of Betting tips will help!

Get profit on Betting with RichAds

What is RichAds?
🔝 Push and pop ads,
🔼 CPC starts from $ 0.003,
🔝 CPM from $0,3 in Tier 3, $0,5 in Tier 2, $1 in Tier 1,
⏫ large volumes of available traffic in more than 200 goes.

The post Watch the webinar “Betting on push ads. How to run like a pro” appeared first on RichAds Blog.

2020 was a rollercoaster year for most verticals except Sweepstakes. Sweeps are still rolling. Experts say that Sweepstakes is a vertical that will probably always exist in some form or another. “Also, it’s very newbie-friendly and has a very low barrier to entry, however, the competition in Tier 1 countries, like most verticals, can be high,” adds Nick Lenihan.

Sweepstakes on Push ads? Why not!

Our statistics show that during the whole year Sweepstakes is one of the most popular verticals on push advertisement at RichAds.

And our experts prove our observations and statistics.

Push notification traffic is used mainly by affiliates to run traffic to sweepstakes offers… and for a good reason: it converts.

Nick Lenihan

Right now most of the guys I’m working with usually buy pop or push traffic. To be honest, for the two of them, push has been delivering more quality and user engagement as it’s a new traffic source type versus much older pop to whom users are desensitized.

Francisco Guerreiro, Mobidea

What’s on the Webinar agenda?

✅ How to prepare a push ad campaign for the start:

• creatives, 
• landing pages.

✅ How to set up a push ads campaign. 

✅ Optimization tips on push ads.

✅ How to choose a profitable offer.

✅ Main mistakes and how to avoid them.

More details about the pack of knowledge about sweepstakes

Have a look what’s inside the pack 

Special for this webinar, we’ve updated our main guide about Sweepstakes based on the opinions of 5 great affiliate experts: IamAttila, Servando Silva, Ian Fernando, KJ Rocker, and Nick Lenihan. 

The e-book is full of examples and it covers all the main points: offers, geos, different user flows, languages, creatives, and landing pages, main steps on launching, etc..

What is RichAds?
🔝 Push and pop ads,
🔼 CPC starts from $ 0.003,
🔝 CPM from $0,3 in Tier 3, $0,5 in Tier 2, $1 in Tier 1,
⏫ large volumes of available traffic in more than 200 geos.

The post Complete Guide To Sweepstakes In Affiliate Marketing+Webinar appeared first on RichAds Blog.

Also, in this article, you’ll find a pack of knowledge about Sweepstakes that consists of the webinar, an e-book, and a pack of icons.

Who was starring at the webinar?

⭐Nick Lenihan, an experienced affiliate expert;

⭐Anastasia Kazakova, performance manager from RichAds; 

⭐Francisco Guerreiro, the affiliate manager from Mobidea.

Sweepstakes for affiliates. Win-win game

More details about the pack of knowledge about Sweepstakes

The pack of knowledge about Sweepstakes consists of the webinar, the presentation of all speakers, the e-book, and the pack of icons.

First of all, we’ve updated our main guide about Sweepstakes based on the opinions of 5 great affiliate experts: IamAttila, Servando Silva, Ian Fernando, KJ Rocker, and Nick Lenihan. 

The e-book is full of examples and it covers all the main points: offers, geos, different user flows, languages, creatives, and landing pages, main steps on launching, etc.. 

Let’s get started with RichAds

What is RichAds?
🔝 Push and pop ads,
🔼 CPC starts from $ 0.003,
🔝 CPM from $0,3 in Tier 3, $0,5 in Tier 2, $1 in Tier 1,
⏫ large volumes of available traffic in more than 200 geos.

The post Watch the webinar “Sweepstakes for affiliates. Win-win game” appeared first on RichAds Blog.

Push ads are one of the newest advertising formats. And it’s one of the greatest ways of promoting different products and services along with organic search and social media. 

What’s inside?

“Complete guide for Growth with push ads for the first-time push users” covers all questions that new advertisers usually ask. 

👇 Start with this knowledge 👇

📍Push ads: what is it?📍
The best verticals for push ads
Available targeting options 

📍Why are creatives so important?📍
How to make attractive creatives
Tips on titles and images

📍How to start a push campaign?📍
Main points of the campaign launching

👇Then Scale like a Pro👇

📍Common mistakes 📍
Optimization tutorial
How to improve campaign results?

What advantages does Push ads have?

🎯 One of the lowest bid price: CPC starts from $0.003.

🎯 Wide range of GEOs — more than 240 countries are allowed.

🎯 The average bid is lower than in other ad formats.

🎯 A huge audience — over 450M active users worldwide.

🎯 Anti-bot protection — RichAds is a traffic source verified by Adscore

Does it correlate with your advertising goals?

Let’s find out.

👇 Download the e-book for free 👇

This e-book is an easy source to understand how to start work with push ads. And RichAds is the best push ads network to run push ads.

What is RichAds?
🔝 Push and pop ads,
🔼 CPC starts from $ 0.003,
🔝 CPM from $0,3 in Tier 3, $0,5 in Tier 2, $1 in Tier 1,
⏫ large volumes of available traffic in more than 200 geos.

The post How to start with push ads? Download an e-book about push notifications for free appeared first on RichAds Blog.